Digital Marketing Executive

Michael Page; Ellesmere Port; On-site; GBP 29,000 - 31,000; Full time

Benefits offered by this job

Hybrid working arrangement

Job summary

Michael Page is seeking a Digital Marketing Executive in Merseyside to manage campaigns and enhance the company’s digital presence. The role is permanent with hybrid working, supporting planning, optimization and reporting across channels.

You will work with analytics, SEO and email marketing to grow online visibility and engagement in the leisure, travel and tourism sector.

Qualifications

• PPC experience is required.
• Paid social experience is required.
• Proficiency with Google Analytics and data analysis.
• Familiarity with social media scheduling tools.
• Knowledge of SEO principles and emails marketing strategies is advantageous.

Responsibilities

• Plan and execute digital marketing campaigns across multiple channels.
• Optimise content for the company's website to improve online visibility.
• Monitor and report on campaign performance using analytics tools.
• Manage social media platforms to engage audiences and promote services.
• Collaborate with internal teams to align marketing strategies.
• Identify and implement SEO improvements to drive organic traffic.
• Support email marketing campaigns, including design and analysis.
• Stay updated on digital marketing trends and best practices.

Skills

PPC experience

Paid social experience

Google Analytics

Social media scheduling tools

Data analysis

Tools

Social media schedulers

Job description

Job Title and Overview

As a Digital Marketing Executive in the leisure, travel and tourism industry, you'll play a key role in managing online campaigns and enhancing the company's digital presence.

Based in Merseyside, this permanent role offers a hybrid working arrangement, allowing you to contribute to marketing efforts while enjoying flexibility.

Client Details

This opportunity is with a company in the leisure, travel and tourism industry located in Merseyside.

Description

• Plan and execute digital marketing campaigns across multiple channels.
• Optimise content for the company's website to improve online visibility.
• Monitor and report on campaign performance using analytics tools.
• Manage social media platforms to engage audiences and promote services.
• Collaborate with internal teams to align marketing strategies.
• Identify and implement SEO improvements to drive organic traffic.
• Support email marketing campaigns, including design and analysis.
• Stay updated on digital marketing trends and best practices.

Profile

• Experience in digital marketing across various platforms.
• PPC experience required.
• Paid social experience required.
• Proficiency with tools such as Google Analytics and social media schedulers.
• Knowledge of SEO principles and content optimisation techniques.
• Strong organisational skills and attention to detail.
• Ability to analyse data and derive actionable insights.
• Familiarity with email marketing tools and strategies.
• A proactive attitude and enthusiasm for the leisure, travel and tourism industry.

Job Offer

• Salary ranging from £29,000 to £31,000, dependent on the level of experience.
• Hybrid working arrangement for added flexibility.
• Permanent position within a growing industry.
• Location: Merseyside.

Additional Information

People are at the heart of Michael Page.

We are committed to creating an inclusive environment. As an inclusive recruiter we welcome applications from people of all backgrounds, identities and experiences. If you require any adjustments or accommodations during the recruitment process, we'll work with you to ensure you can perform at your best.