Digital Marketing Director, Performance Marketing, London

Hanson Search; United Kingdom; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading talent advisory consultancy seeks a Digital Marketing Director to shape and lead the digital marketing strategy across various channels. The role demands strong leadership and expertise in performance marketing. Candidates should have a proven track record in digital platforms and excellent analytical skills, ensuring brand consistency and measurable growth across campaigns.

Qualifications

• Proven experience in a senior digital marketing position.
• Strong track record across paid media, SEO, CRM/email, and analytics.
• Confident leader with experience managing teams.

Responsibilities

• Own and deliver the digital marketing strategy across all channels.
• Lead digital performance and drive measurable growth.
• Report on KPIs and performance metrics.

Skills

Leadership

Performance Marketing

Analytical Skills

Stakeholder Communication

Tools

GA4

Meta Business Manager

LinkedIn Ads

HubSpot

Salesforce

Job description

We are working with a client who is looking to appoint a Digital Marketing Director to lead and evolve their digital marketing strategy across all channels. This is a senior-level opportunity for a candidate who brings strong leadership, performance marketing expertise and the ability to translate data into actionable commercial results.

Key Responsibilities – Digital Marketing Director

• Own and deliver the digital marketing strategy across paid media, SEO, email/CRM, content and web.
• Lead digital performance and drive measurable growth across acquisition, engagement, and retention.
• Manage internal teams and/or agencies to deliver best-in-class campaigns and content.
• Oversee digital budgets and ensure efficient allocation to maximise ROI.
• Report on KPIs and performance metrics; ensure data is used to drive continuous optimisation.
• Collaborate cross-functionally to align digital with wider marketing, brand, and commercial activity.
• Lead digital innovation and stay ahead of trends, platform updates, and emerging tools.
• Ensure brand consistency and a high-quality user experience across all digital touchpoints.

Candidate Requirements – What We’re Looking For

• Proven experience in a senior digital marketing position, ideally in a commercially driven or growth-focused environment.
• Strong track record across core digital channels – particularly paid media, SEO, CRM/email, and analytics.
• Skilled in tools such as GA4, Meta Business Manager, LinkedIn Ads, CMS platforms, CRM systems (e.g. HubSpot, Salesforce).
• Confident leader with experience managing teams and/or external agencies.
• Excellent commercial and analytical mindset with the ability to drive decisions through data.
• Strong stakeholder and communication skills.

This is a fantastic opportunity to shape and lead the digital agenda for a fast-moving, commercially ambitious organisation. You’ll have the autonomy to innovate, the support to scale and the platform to drive real impact. If you have the relevant experience and this opportunity sounds interesting to you, please get in touch withour teamincluding a copy of your CV as soon as possible via the form below. Hanson Search is a leading talent advisory and executive search consultancy with consultants based across theUAE,UK, USA, and Europe. We specialise in business-critical roles that drive revenue, reputation and risk, with dedicated teams inCommunications, Government Relations,FinancialCommunications, Public Affairs, Marketing, Digital, Sustainability, Investor Relations and C-Suiterecruitment.Please clickhereto find out about more aboutHanson Search. We are committed to equality of opportunity for all. You can access our Diversity and Inclusion Policyhere.