Digital Marketing Copywriter

Yolk Recruitment Ltd; Cardiff; Hybrid; GBP 32,000; Full time

Job summary

A growing organisation in South Wales is seeking a Digital Marketing Copywriter to create impactful content across digital channels. The role includes writing SEO-optimised articles, translating complex subjects into accessible content, and collaborating with internal teams. Ideal candidates should have proven content creation experience and a good understanding of SEO principles. A salary of £32,000 with various perks is offered, alongside a hybrid working model.

Benefits

33 days annual leave

Employee assistance programme

Electric car scheme

Continuous professional development

Qualifications

• Proven experience in digital content creation with strong writing, editing and proofreading skills.
• A sound understanding of SEO principles including keyword research and metadata usage.
• Ability to adapt tone and messaging for diverse audiences in healthcare or education sectors.

Responsibilities

• Writing SEO-optimised blog articles and social media copy.
• Translating complex subjects into clear content.
• Collaborating with internal stakeholders for impactful content.
• Uploading content within CMS platforms.
• Analysing metrics to optimise content.

Skills

Digital content creation

Writing and editing skills

SEO principles

Organizational skills

Content management systems proficiency

Job description

Digital Marketing Copywriter
Cardiff - Hybrid

£32,000

Full-Time | Permanent

Yolk Recruitment is proud to be supporting a growing and forward-thinking organisation in the search for a Digital Marketing Copywriter to join their dynamic marketing team. If you're passionate about creating impactful content that educates, inspires, and drives engagement - especially in sectors like healthcare and education - this could be your next career move.

As a Digital Marketing Copywriter, you'll be at the forefront of content creation, helping shape compelling, search-optimised copy that resonates with both professional and student audiences across digital channels. This is a brilliant opportunity to join a values-driven company with ambitious growth plans and a strong collaborative culture.

As a Digital Marketing Copywriter, you'll play a key role in producing high-quality digital content that supports lead generation and brand visibility. Your responsibilities will include:

• Writing SEO-optimised blog articles, website landing pages, email campaigns and social media copy.
• Translating complex, technical subjects into clear, engaging and accessible content for diverse audiences.
• Collaborating with internal stakeholders including subject matter experts, designers, and marketing colleagues to produce impactful content.
• Uploading and formatting written content within CMS platforms (e.g. Orchard).
• Analysing performance metrics to optimise and evolve written content for improved engagement and conversions.

To succeed in this Digital Marketing Copywriter role, you'll need to bring:

• Proven experience in digital content creation, with strong writing, editing and proofreading skills.
• A sound understanding of SEO principles including keyword research and metadata usage.
• The ability to adapt tone and messaging to suit different audiences - particularly within healthcare or educational sectors.
• Proficiency using content management systems and digital marketing tools.
• Excellent organisational skills with the ability to manage multiple content projects and deadlines simultaneously.

And this is what you'll get in return:

• A starting salary of £32,000 per annum
• 33 days annual leave (inclusive of bank holidays)
• Hybrid working - minimum one day per week in the Cardiff office
• Employee assistance programme, including 24/7 mental health support
• Electric car scheme and free onsite parking
• Access to a discount portal covering retail, leisure, travel and more
• Continuous professional development and learning opportunities
• A collaborative, inclusive culture rooted in clear company values

Are you up to the challenge?

If you're a passionate Digital Marketing Copywriter ready to make a real impact through purposeful content creation, we want to hear from you. Apply today with Yolk Recruitment and take the next step in your content career.

We also offer a referral scheme for any candidates whose details are passed to us that we successfully place. If you have any further questions then please contact Kim Partridge.
Yolk Recruitment Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Yolk Recruitment Limited is committed to equal opportunity and diversity. Suitable candidates with equivalent qualifications and more or less experience can apply. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at YolkRecruitment.