Digital Marketing Content Executive

Once For All Limited; Basingstoke; On-site; GBP 25,000 - 45,000; Full time

Benefits offered by this job

Private Medical Insurance

Pension

Life Assurance x 3

25 days holiday plus 8 Bank Holidays

Ongoing professional development

Holiday purchase Scheme

Volunteering days

Team and company offsite events

Specsavers eye care voucher

Free Tea, Coffee and fruit

Job summary

An established industry player is on the lookout for a creative Digital Marketing Content Executive to spearhead content initiatives across various digital platforms. This role is pivotal in shaping the company's online presence and driving engagement through strategic content creation and optimization. You will collaborate closely with the digital marketing team, including SEO and PPC managers, to ensure that all content aligns with marketing goals and resonates with the target audience. If you're passionate about digital marketing and eager to make an impact in a fast-paced environment, this opportunity could be your next career move.

Qualifications

• 2+ years of experience in digital marketing and content management.
• Strong writing, editing, and storytelling skills with attention to detail.

Responsibilities

• Develop and execute a content strategy aligned with marketing goals.
• Manage and optimise content across digital channels including social media.

Skills

Digital Marketing

Content Management

SEO Best Practices

Writing and Editing

Project Management

Analytical Skills

Creative Thinking

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Journalism

Tools

WordPress

Contentful

Google Analytics

Marketo

Job description

Once For All is a high-growth, cloud-based, SaaS subscription business. Our technology helps our customers to manage their supply chain governance, risk management and compliance. We work across public and private sector and have over 250k customers across the UK across 20 different sectors including construction, transport, retail, hospitality education, facility and property management, manufacturing, local and central government.

Job Summary:

We are seeking a highly creative and strategic Digital Marketing Content Executive to lead our content initiatives across digital platforms. The ideal candidate will be responsible for planning, creating, and optimising content to drive engagement, brand awareness, and lead generation. This role requires a deep understanding of digital marketing trends, content strategy, and audience engagement. Reporting into the digital marketing manager, this role would work closely alongside the SEO manager, PPC manager, Product Manager, Content Executive, automation and website teams.

Key Responsibilities:

1. Develop and execute a content strategy that aligns with the company’s digital marketing goals.
2. Create, manage, and optimise content across websites, blogs, social media, email campaigns, and other digital channels.
3. Work closely with the SEO manager to implement SEO best practices to improve organic traffic and search rankings.
4. Analyse content performance using analytics tools and adjust strategies accordingly.
5. Manage and grow the company’s social media presence by curating and posting engaging content.
6. Contribute and manage the content calendar and ensure timely delivery of campaigns and promotions.
7. Stay updated with industry trends, emerging platforms, and digital marketing best practices.
8. Ensure brand voice and messaging consistency across all digital content.

Qualifications & Skills:

1. Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
2. 2+ years of experience in digital marketing, content management, or related roles.
3. Strong writing, editing, and storytelling skills with attention to detail.
4. Excellent project management skills and the ability to meet deadlines.
5. Strong analytical mindset with experience in performance tracking and reporting.
6. Creative thinker with the ability to develop innovative content strategies.
7. Must be a quick learner and adapt well in a fast-moving environment.

Preferred but not required:

1. Proficiency in content management systems (e.g., WordPress and/or Contentful) and marketing tools (e.g., Google Analytics, Marketo).
2. Experience with social media management and paid advertising campaigns.

What we offer:

As well as a career in a fast-paced environment within an expanding business, we also offer the below benefits as standard:

1. Wellness fund or *Private Medical Insurance (dependent upon role)
2. Pension
3. Life Assurance x 3
4. 25 days holiday plus 8 Bank Holidays
5. Ongoing continual professional development (CPD)
6. Holiday purchase Scheme up to 5 days
7. 1 paid and 1 unpaid volunteering day
8. Team and company offsite events
9. Specsavers eye care voucher
10. Free Tea, Coffee and fruit every week – Basingstoke office