Digital Marketing Assistant

Tvf Media - Arts; Greater London; Hybrid; GBP 30,000 - 45,000; Full time

Benefits offered by this job

Pension scheme

Private healthcare cashback

Hybrid working

Cycle to Work

Team socials

Festival ticket discounts

Gym discounts

Job summary

Institute of Art and Ideas is seeking a proactive Digital Marketing Assistant to grow its online presence. You will handle social media marketing, email campaigns, and introductory SEO, while creating engaging copy for our audiences and campaigns.

You should be a strong communicator with a genuine interest in digital marketing and experience in running campaigns. A philosophy background is a plus; analytics familiarity will be valued.

Qualifications

• Requires a 2.1 degree from a top university.
• Demonstrable interest in digital marketing with evidence of campaigns.
• Excellent written and verbal communication skills.
• Experience in social media, email marketing, SEO basics a plus.
• Background in philosophy is desirable.

Responsibilities

• Lead social media marketing across platforms.
• Manage email marketing campaigns and list growth.
• Assist with introductory SEO efforts and content creation.
• Contribute to PR campaigns and communications strategies.
• Track analytics and report on performance to optimise impact.

Skills

Digital marketing

Social media marketing

Email marketing

Copywriting

Content creation

Analytics

Education

2.1 degree (top university)

Tools

Google Analytics

Job description

This is a remarkable opportunity to play a key role in the growth of a rapidly expanding and unique organisation – the Institute of Art and Ideas.

Described by The Guardian as “the return to big thinking” and by Total Politics as “Europe’s answer to TED,” the Institute of Art and Ideas (IAI) is home to IAI.tv, a leading global educational platform delivering high‑quality video lectures, debates, and courses from the world’s foremost thinkers, scientists, artists, and policymakers. With an audience of hundreds of millions worldwide, the IAI is redefining how bold ideas are shared and taught across borders. Alongside its digital platform, the IAI also curates HowTheLightGetsIn, the world’s largest philosophy and music festival, bringing its mission of accessible thought and dialogue to live audiences year‑round.

This role will span a number of projects, including IAI.tv - a one of a kind media outlet and home to thousands of videos, articles, courses, and events; and HowTheLightGetsIn Festival - the world's biggest festival of philosophy and music.

The successful applicant will have a wide range of digital marketing responsibilities, including but not limited to: social media marketing, email marketing and introductory SEO. There will also be opportunities for copywriting and content creation and to be involved in PR campaigns and strategies as your role progresses.

Applicants for this position will need to demonstrate exceptional academic results (min. 2.1 from a top university). You should be a good communicator (verbal and writing), with the ability to write short, accessible, and engaging copy. You should demonstrate a genuine interest in digital marketing, ideally with evidence of working on successful campaigns either in a professional role or to promote your own projects. Familiarity with analytics software such as Google Analytics would be highly advantageous. Some background in philosophy is highly desirable. We recommend candidates view IAI.tv content prior to interview as we are looking for a candidate that understands our ideas well enough to market them successfully.

You will need to show the ability to modify your style to fit the circumstances and the target audience, and to be responsive to web performance statistics. The role will enable you to develop and hone skills in publicity and social media, and requires a high level of intellectual rigor and creativity. Above all, we are looking for an individual with flair and drive who is excited by the work of the IAI.

At the IAI, we are focused on supporting your career progression and wellbeing. In joining our team, you will also become eligible for our range of benefits, including our pension scheme, private healthcare insurance cashback scheme, hybrid working, Cycle to Work, frequent company socials and biannual parties, gym and HowTheLightGetsIn festival ticket discounts, and more!

We are proud to be an equal opportunity workplace, and actively support and encourage people from a variety of backgrounds, experiences and skill sets to join us and help shape what we do.