Digital Experience Strategist – Physical AI & Developer Program

CamWebDir; Cambridge; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

Arm seeks a Digital Experience Strategist to lead the end-to-end digital experience for Physical AI and the Arm Developer Program (ADP).

You will translate business priorities into cohesive journeys across arm.com and developer.arm.com, using data, experimentation and AI to continuously improve them, while collaborating with cross-functional teams and supporting Arm Create events.

Qualifications

• Experience in digital strategy, digital product management, web experience or digital marketing.
• Experience owning digital journeys from planning through delivery and optimization.
• Strong stakeholder management across cross-functional teams.
• Strong understanding of UX and customer journeys.
• Experience using data analytics to inform decisions.
• Experience managing roadmaps and multiple initiatives.
• Strong communication and ability to simplify complex topics.
• Comfortable learning new technologies and working with technical audiences.
• Experience supporting major product launches or technology events.
• Experience using AI tools to improve productivity.

Responsibilities

• Own the end-to-end digital experience for Physical AI, acting as the primary digital partner for stakeholders across automotive, robotics, product, software and developer teams.
• Translate Physical AI product, software and developer priorities into a clear digital roadmap, including major product and developer launches.
• Map and improve cross-site journeys across arm.com and developer.arm.com, and relevant promotional experiences.
• Define digital requirements and develop or coordinate content that connects the needs of business decision-makers, developers and other technical audiences.
• Own the Arm Developer Program digital experience, including the personalized Dashboard UX, feature strategy and roadmap, personalization and overall performance.
• Partner closely with Developer Marketing to translate the wider ADP strategy into effective digital experiences.
• Act as Digital Lead for Arm Create, owning the digital plan, roadmap, milestones, stakeholder coordination and pre-, live- and post-event journeys.
• Own key digital activation surfaces, including homepage heroes, highlights, Trending Tech News and event pages, ensuring they are planned and managed effectively.
• Use data to understand performance, find opportunities and drive continuous improvement and experimentation across your areas.
• Maintain clear priorities, plans and dependencies in the team roadmap and Asana.
• Use AI, agents and automation to improve both our digital experiences and how efficiently we plan and deliver work.

Skills

Digital strategy

Product management

Stakeholder management

User experience

Data analytics

Roadmap management

Communication

AI tools

Developers/technical audiences

Job description

Digital Experience Strategist – Physical AI & Developer Program

Job Overview

Arm is looking for a Digital Experience Strategist to join our Marketing AI Experiences team, helping shape how customers and developers discover, understand and build with Arm technology across our digital estate.

You will own the end-to-end digital experience for Arm’s Physical AI business, spanning automotive and robotics, as well as the digital experience and feature roadmap for the Arm Developer Program (ADP). You will also lead the digital experience for Arm Create, our developer event series, and manage key activation experiences across our websites.

This is not a traditional web management role. You will connect business priorities, product launches and developer needs into cohesive journeys across arm.com, developer.arm.com, and other Arm digital experiences, using data, experimentation and AI to continuously improve them.

You will join a small team with clear areas of ownership across Cloud AI, Edge AI and Physical AI. You will be supported by colleagues leading the wider arm.com and developer.arm.com experience strategies, and by the Marketing AI Experiences lead across overall strategy, data, prioritization and AI transformation.

Responsibilities

• Own the end-to-end digital experience for Physical AI, acting as the primary digital partner for stakeholders across automotive, robotics, product, software and developer teams.
• Translate Physical AI product, software and developer priorities into a clear digital roadmap, including major product and developer launches.
• Map and improve cross-site journeys across arm.com and developer.arm.com, and relevant promotional experiences.
• Define digital requirements and develop or coordinate content that connects the needs of business decision-makers, developers and other technical audiences.
• Own the Arm Developer Program digital experience, including the personalized Dashboard UX, feature strategy and roadmap, personalization and overall performance.
• Partner closely with Developer Marketing to translate the wider ADP strategy into effective digital experiences.
• Act as Digital Lead for Arm Create, owning the digital plan, roadmap, milestones, stakeholder coordination and pre-, live- and post-event journeys.
• Own key digital activation surfaces, including homepage heroes, highlights, Trending Tech News and event pages, ensuring they are planned and managed effectively.
• Use data to understand performance, find opportunities and drive continuous improvement and experimentation across your areas.
• Maintain clear priorities, plans and dependencies in the team roadmap and Asana.
• Use AI, agents and automation to improve both our digital experiences and how efficiently we plan and deliver work.

Required Skills and Experience

• Experience in digital strategy, digital product management, web experience, digital marketing or a related field.
• Experience owning digital journeys or products from planning through delivery and optimization.
• Strong stakeholder management skills and experience working across complex, cross-functional organizations.
• Strong understanding of UX, customer journeys and digital content.
• Experience using data and analytics to inform decisions and improvements.
• Experience managing roadmaps, priorities and multiple concurrent initiatives.
• Strong communication skills and ability to simplify complex or technical subjects.
• Comfortable learning new technologies and working with technical audiences.
• Experience supporting major product launches or technology events.
• Practical experience using AI tools to improve productivity and output.

Nice To Have Skills and Experience

• Experience working with developers or technical audiences.
• Experience in AI, automotive, robotics or embedded technologies.
• Experience managing a member’s program/experience and an online account experience.
• Familiarity with A/B testing, SEO/AEO, metadata or personalization.

In Return

You will have meaningful ownership of both an emerging strategic area for Arm – Physical AI – and a major developer experience through the Arm Developer Program.

The role combines broad business and stakeholder ownership with the opportunity to develop deeper expertise in digital product strategy, developer experience, UX, data and AI-powered experiences.

You will work alongside team members owning Cloud AI, Edge AI, arm.com and developer.arm.com, giving you clear individual accountability while being supported by a team with complementary expertise. Arm is committed to helping every employee stay at the forefront of AI, continuously building the skills and expertise to learn, grow, and work more effectively.

#LI-JW1

Accommodations at Arm

At Arm, we want to build extraordinary teams. If you need an adjustment or an accommodation during the recruitment process, please email [email protected]. To note, by sending us the requested information, you consent to its use by Arm to arrange for appropriate accommodations. All accommodation or adjustment requests will be treated with confidentiality, and information concerning these requests will only be disclosed as necessary to provide the accommodation. Although this is not an exhaustive list, examples of support include breaks between interviews, having documents read aloud, or office accessibility. Please email us about anything we can do to accommodate you during the recruitment process.

Hybrid Working at Arm

Arm’s approach to hybrid working is designed to create a working environment that supports both high performance and personal wellbeing. We believe in bringing people together face to face to enable us to work at pace, whilst recognizing the value of flexibility. Within that framework, we empower groups/teams to determine their own hybrid working patterns, depending on the work and the team’s needs. Details of what this means for each role will be shared upon application. In some cases, the flexibility we can offer is limited by local legal, regulatory, tax, or other considerations, and where this is the case, we will collaborate with you to find the best solution. Please talk to us to find out more about what this could look like for you.

Equal Opportunities at Arm

Arm is an equal opportunity employer, committed to providing an environment of mutual respect where equal opportunities are available to all applicants and colleagues. We are a diverse organization of dedicated and innovative individuals, and don’t discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Listing found on arm.com via Cambridge Network. Always apply through the employer’s own posting.