Digital Events Executive

JR United Kingdom; Stoke-on-Trent; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading provider in Health & Wellbeing is seeking a Digital Events Executive in Stoke-on-Trent. This role involves managing an engaging webinar programme crucial for lead generation and sales. The position offers a collaborative atmosphere with growth potential in a supportive environment, alongside a chance to enhance digital marketing strategies.

Qualifications

• Experience in executing digital event programmes.
• Ability to work cross-functionally with teams.
• Tech-savvy with experience in relevant tools.

Responsibilities

• Develop and deliver a calendar of engaging webinars.
• Execute marketing campaigns to drive attendance.
• Provide lead reports to aid sales teams.

Skills

Campaign Planning

Content Planning

Communication Skills

Organizational Skills

Tools

Webinar Platforms

Marketing Automation Tools

Job description

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Digital Events Executive, stoke-on-trent

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Client:

The Portfolio Group

Location:

stoke-on-trent, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

06.06.2025

Expiry Date:

21.07.2025

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Job Description:

Representing a Market-Leading Client in Health & Wellbeing Services - I’m working exclusively with one of the UK’s most successful and fastest-growing providers in the Health & Wellbeing space. Renowned for their award-winning culture and a Sunday Times Best Place to Work, this business supports over 90,000 organisations and 13 million lives across the UK and Ireland. Backed by a global parent group with a turnover in excess of £400 million, this is a company with serious ambition and a proven growth engine.

Right now, they’re searching for a Digital Event Executive to take ownership of their thriving webinar programme—an essential part of their lead generation and sales strategy.

This is more than just a marketing role—it’s a chance to become a key player in a business that lives and breathes commercial growth. You’ll be at the centre of a high-performing marketing team, driving digital event strategy and execution. From concept to conversion, your efforts will have a direct impact on revenue, client engagement, and thought leadership positioning.

What You’ll Be Doing

• End-to-End Webinar Ownership: Strategically develop and deliver a full calendar of engaging wellbeing webinars.
• Multi-Channel Promotion: Plan and execute marketing campaigns across social, email, paid media and web to drive signups and attendance.
• Sales Alignment: Provide timely lead reports, briefing packs, and support collateral to help sales teams convert webinar attendees.
• Content Creation: Collaborate with subject matter experts to produce impactful, educational content that positions the business as a thought leader.
• Program Strategy: Build a roadmap that aligns webinars with broader demand generation goals—and delivers measurable ROI.

What You’ll Bring

• Proven experience planning, managing, and executing webinar or digital event programmes.
• Strong campaign and content planning skills, with a performance mindset.
• Ability to work cross-functionally with marketing and sales teams.
• Tech-savvy, with experience using webinar platforms and marketing automation tools.
• A keen eye for detail, strong communication skills, and an organised, proactive approach.

This is a rare opportunity to join a business at the top of its game, where your work will directly impact growth. You’ll be supported by a collaborative team, rewarded for performance, and encouraged to develop your career long-term. The culture is fast-paced, ambitious, and genuinely supportive—perfect for someone who wants to grow with a brand on the rise.