Digital Content Manager

ROYAL BOTANIC GARDENS/KEW GARDENS; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading plant science institute in Greater London is seeking a Digital Content Manager to oversee the creation and delivery of high-quality content across digital channels. This role requires extensive experience in content management and project leadership. Candidates must prioritize user experience and data-driven insights to enhance the content strategy. Benefits include a generous leave package and flexible working options.

Benefits

Generous annual leave

Flexible working

Cycle to work scheme

Discounted gym membership

Competitive pension

Employee discount scheme

Free entry to national museums

Qualifications

• Significant experience in producing engaging, high-quality content across various formats.
• Experience managing digital content projects and leading a team.
• Strong understanding of digital workflows, governance, and content design principles.

Responsibilities

• Plan, create, and deliver engaging content across digital platforms.
• Oversee audio production and manage content producers.
• Utilize data insights to evaluate performance and optimize content.

Skills

Content creation

Project management

Data analysis

SEO knowledge

Team leadership

Tools

Content management systems

Analytics tools

Job description

An exciting opportunity has arisen for a Digital Content Manager to join the Digital team at the Royal Botanic Gardens, Kew. This pivotal role will lead the planning, creation, and delivery of high-quality, engaging, and user-focused content across a range of digital platforms.

As Digital Content Manager, you'll take ownership of content design on kew.org, oversee audioproduction, and manage a talented team of content producers. Your work will play a vital role in enhancing Kew's digital presence, inspiring our audiences to visit our gardens and learn more about our world-leading scientific work.

We are seeking a Digital Content Manager with significant experience in commissioning and producing engaging, high-quality content across a range of formats, including text, audio, and visual media. The ideal candidate will be confident working with content management systems to publish and maintain content on a complex website, with a strong understanding of digital workflows and governance.

You will bring excellent editorial judgement and a user-first mindset, ensuring all content is purposeful, accessible, and aligned with audience needs. You will have a data-informed approach, with experience using analytics and user insights to evaluate performance and continuously optimise content. A solid understanding of content design principles, accessibility standards, and search engine optimisation (SEO) is also key.

In addition, you will have experience of managing digital content projects, as well as leading and developing a team. Strong project management skills and a collaborative approach will be critical in this role.

Interviews are due to take place during 20-22 August 2025.

This role is based at Kew with the option of regular home working, subject to operational requirements.

The Royal Botanic Gardens, Kew (RBG Kew) is a leading plant science institute, UNESCO World Heritage Site, and major visitor attraction. Our mission is to understand and protect plants and fungi for the well-being of people and the future of all life on Earth.

We are working to end the unprecedented extinction crisis and to help create a world where nature is protected, valued by all and managed sustainably. We will achieve these goals by drawing on our leading scientific research, unrivalled collections of plants and fungi, global network of partners, inspirational gardens at Kew and Wakehurst, and our 260 years of history.

Join us on our journey as protectors of the world's plants and fungi.

Our fantastic benefits package includes opportunities for continuous learning, a generous annual leave entitlement, flexible working to help you maintain a healthy work-life balance, an Employee Assistance Programme and other wellbeing support such as cycle to work scheme and discounted gym membership. We also offer a competitive pension, an employee discount scheme and free entry into a wide range of national museums and galleries, as well access to our own beautiful gardens at Kew and Wakehurst.

If you are interested in this position, please submit your application through the online portal, by clicking "Apply".

We are dedicated to equality of opportunity and welcome applications from all sections of the community. We are committed to interviewing disabled applicants who meet the essential criteria for the post.

No agencies please.