Digital Communications Manager

Perennial; Leatherhead; On-site; GBP 38,000; Full time

Job summary

A leading charity dedicated to horticulture is seeking a Digital Communications Manager. This role focuses on creating and delivering digital content that enhances marketing strategies and drives impactful campaigns across various channels. Candidates should have strong experience in digital campaign management and proficiency with marketing tools to contribute effectively to the organization's mission.

Benefits

25 days’ holiday plus bank holidays

Pension: matching contributions up to 7%

Sick Pay

Death in Service Benefit (3 x salary)

Family-friendly policies

Qualifications

• Experience in digital campaign management.
• Proficiency in CMS platforms, SEO tools, and social media.
• Strong project management and communication skills.

Responsibilities

• Drive creation and delivery of digital content.
• Deliver impactful campaigns to raise awareness.
• Manage and develop email marketing campaigns.

Skills

Digital campaign management

SEO

Email marketing

Google Analytics

Storytelling

Education

Formal qualification in marketing or similar

Tools

CMS platforms

Mailchimp

GA4

Job description

Leatherhead, KT22

About Us

Perennial is a charity dedicated to helping people in horticulture. Together with our network of partners, we provide free support, information, advice, financial assistance and services for horticulturalists and their loved ones experiencing illness, disability, bereavement, family breakdown and financial difficulties.

We have a real focus on improving the health and well-being outcomes of people working in horticulture and have an ambitious preventative strategy to create better futures for people working in horticulture.

We are now looking for a Digital Communications Manager to join us on a full-time, permanent basis, working 35 hours per week.

The Benefits

• Salary of circa £38,000 per annum, dependent on experience
• 25 days’ holiday plus bank holidays
• Pension: matching contributions up to 7%
• Sick Pay
• Death in Service Benefit (3 x salary)
• Family-friendly policies, including ‘buying’ extra (unpaid) leave or time off for dependants
  
  

This is a fantastic opportunity for a proven marketing manager, with working experience of digital communications to join our nationally respected organisation.

You’ll have the chance to showcase your creativity through impactful storytelling while seeing the direct, measurable impact of your work as you help contribute to a cause that transforms lives across the UK horticultural community.

What’s more, you will have the freedom to explore emerging tools, experiment with cutting-edge digital strategies and work with leading agencies to push the boundaries of what charity marketing can achieve.

So, if you’re ready to step into a role where your expertise can drive meaningful change, read on and apply today!

The Role

As Digital Communications Manager, you will drive the creation and delivery of digital content that supports and enhances our broader marketing strategy.

Specifically, you will deliver impactful campaigns to build awareness, drive web traffic and ensure an engaging presence across digital channels including SEO, PPC, social media and email marketing.

Alongside this, you will also test and optimise digital campaign activities to boost performance, while proactively identifying innovative opportunities to enhance our marketing, visitor experiences, services and commercial operations.

Additionally, You Will

• Maintain and update website content and use Google Analytics to inform improvements
• Oversee social media platforms and collaborate with a freelance executive
• Manage and develop email marketing campaigns and automation
  
  

About You

To be considered as a Digital Communications Manager, you will need:

• Experience in, or a formal qualification in, marketing or a similar discipline
• Proven experience in digital campaign management
• Proficiency in CMS platforms, GA4, SEO tools, social media and email platforms such as Mailchimp
• Strong project management skills
• Excellent written and verbal communication skills and a flair for storytelling
  
  

The closing date for this role is 29th June 2025.

Other organisations may call this role Digital Marketing Manager, Online Communications Manager, Digital Campaign Manager, Digital Content Manager, Web and Digital Manager, or Digital Engagement Manager.

Webrecruit and Perennial are equal opportunities employers, value diversity and are strongly committed to providing equal employment opportunities for all employees and all applicants for employment. Equal opportunities are the only acceptable way to conduct business and we believe that the more inclusive our environments are, the better our work will be.

So, if you want to make a difference as a Digital Communications Manager, please apply via the button shown. This vacancy is being advertised by Webrecruit. The services advertised by Webrecruit are those of an Employment Agency.