Digital Channels Manager

ITV; London; Hybrid; GBP 50,000 - 80,000; Full time

Job summary

Join ITV as a Digital Channels Manager, where you'll drive social video presence and engage a vast audience through innovative content strategies across platforms like YouTube and TikTok. Be part of a dynamic team that shapes the future of digital media, contributing to global entertainment. Utilize your skills in content creation, data analysis, and team leadership in an exciting, hybrid working environment.

Qualifications

• Experience creating and managing successful YouTube & social media strategies.
• Ability to analyse data, identify trends and optimise content strategy.
• Proven track record leading and mentoring a team.

Responsibilities

• Edit and upload video content for ITV's social channels.
• Develop and execute social video strategies.
• Mentor and supervise Digital Content Creators.

Skills

YouTube content strategy

Social media optimization

Team leadership

Video editing

Data analysis

Tools

Adobe Creative Suite

Job description

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White City, London | Hybrid* Usually 3 days a week in the office

Your work matters to millions.

Shaping culture is in the DNA of ITV. So, it’s not surprising that you’ll find us in every home in the UK, our productions are famous all over the world and we’re at the forefront of the digital streaming revolution.

When you join us, you enter a fun working environment. With opportunities to learn, to grow and make a real difference. Small enough that your impact’s felt in the business, but big enough that your impact reaches millions of people.

Come develop your skills, change TV and the course of your career. Don’t just watch it. Be part of it. Join ITV.

Your impact sends ripples.

The team

We’re global and local, producing in 13 countries across 60+ labels in the UK, US, Australia, France, Germany, The Nordics, Italy and more. Together with creators, producers, global networks and streamers, we’re behind the scenes of some of the greatest genres. Bringing thousands of hours of entertainment to everyone everywhere.

The role

This is an exciting opportunity for an experienced Digital Channels Manager to join our growing Digital Content team at ITV Studios! You'll be the driving force behind our social video presence, crafting engaging content for YouTube, Facebook, Instagram, TikTok, Snapchat, and other emerging platforms.

Your expertise will extend beyond just content creation. As a commercially minded leader and collaborator, you'll oversee a talented team and develop innovative content strategies to reach the right audience and maximise engagement for some of the biggest brands in television. Your knowledge of YouTube and social media will be instrumental in growing ITV's exposure and driving success across the digital landscape.

This role is integral to increasing ITV’s exposure across YouTube, social media and the global AVOD market, so having a keen interest in these areas would be highly beneficial.

The role will entail but not be limited to:

• Edit and upload video content for ITV's social video channels
• Develop and execute social video strategies to drive revenues across YouTube, Facebook and other platforms
• Mentor and supervise Digital Content Creators and champion content ideas and monetisation strategies
• Analyse video performance data to help shape the digital channel strategy
• Work with Rights teams to unlock programme titles and manage rights information
• Conduct regular competitor analysis, stay abreast of industry trends and leverage insights to improve content and strategy
• Build relationships with Content Operations, Global Content, Sales, Marketing and Legal teams

Skills you’ll need (minimum criteria)

• Experience creating and managing successful YouTube & social media content strategies to drive revenues
• Ability to analyse data, identify trends and utilise insights to optimise content strategy
• Proven track record leading and mentoring a team of video editors and/or Digital Content Creators
• In-depth knowledge of YouTube and social media platforms and best practices for building and engaging online communities
• Strong understanding of video editing principles and the ability to create engaging content with Adobe Creative Suite tools

Other things we’re looking for (key criteria)

• Excellent written & verbal communication skills and have a positive approach to challenges
• Enthusiasm for non-scripted TV content and the ability to talk passionately about it