Digital Campaign Manager

Morson Edge (Technology); Greater London; Hybrid; GBP 63,000 - 77,000; Full time

Benefits offered by this job

Bonus

Hybrid work model

Job summary

Morson Edge (Technology) is seeking a Digital Campaign Manager in London to lead integrated campaigns across digital products, memberships and events. The role is hybrid, combining office presence with remote work to drive customer acquisition and growth.

You will manage multi-channel campaigns, optimise ROI and collaborate with Product, Commercial, Brand and Marketing Operations teams to accelerate digital transformation and commercial performance.

Qualifications

• Experience running multi-channel campaigns across email, social and paid media.
• Strong copywriting and analytics skills to optimise campaigns.
• Proven ability to manage diverse stakeholders and projects.

Responsibilities

• Developing and delivering integrated digital marketing campaigns.
• Managing paid media across Google Ads and LinkedIn Ads.
• Supporting the launch and growth of digital products and memberships.
• Driving customer acquisition, engagement and retention campaigns.
• Managing campaign automation through CRM platforms.
• Analysing campaign performance and optimising ROI.
• Identifying cross-sell opportunities across the wider product portfolio.
• Working collaboratively with Product, Commercial, Brand and Marketing Operations teams.

Skills

Paid media

Campaign planning

Copywriting

Stakeholder management

Data-driven marketing

Tools

Google Ads

LinkedIn Ads

CRM platforms

Job description

Digital Campaign Manager / London / Hybrid / £70,000 + Bonus

A private equity-backed, leading international media organisation is looking for an experienced Digital Campaign Manager to lead integrated marketing campaigns across a growing portfolio of digital products, memberships and live events.

Following significant investment, the business is accelerating its digital strategy, developing new subscription products, digital services and year-round customer engagement. This is an exciting opportunity to play a key role in delivering commercially focused campaigns that drive customer acquisition, engagement and long-term growth.

The Role

You'll lead the delivery of integrated digital marketing campaigns designed to support product launches, increase customer engagement and maximise commercial performance.

Key responsibilities include:

• Developing and delivering integrated digital marketing campaigns
• Managing paid media across Google Ads and LinkedIn Ads
• Supporting the launch and growth of digital products and memberships
• Driving customer acquisition, engagement and retention campaigns
• Managing campaign automation through CRM platforms
• Analysing campaign performance and optimising ROI
• Identifying cross-sell opportunities across the wider product portfolio
• Working collaboratively with Product, Commercial, Brand and Marketing Operations teams

What we're looking for:

• Strong knowledge of paid media, marketing automation and CRM platforms
• Experience managing multi-channel campaigns across email, social and paid media
• Commercial mindset with a passion for data-driven marketing
• Strong copywriting and campaign planning skills
• Excellent stakeholder management and project management abilities

This is a fantastic opportunity to join a business undergoing significant digital transformation, where you'll have the opportunity to influence marketing strategy and help shape the future growth of a market-leading organisation.