Digital Campaign Executive

TN United Kingdom; Cheltenham; Hybrid; GBP 25,000; Full time

Job summary

Join a forward-thinking company as a Digital Campaign Executive, where you will lead exciting email and SMS campaigns for diverse clients. This role demands a proactive approach to digital marketing, utilizing advanced tools like Salesforce Marketing Cloud to create impactful campaigns. You will thrive in a dynamic environment, managing multiple projects while ensuring top-notch customer service. With a focus on professional growth, the company offers extensive training and development opportunities, along with flexible working arrangements. If you're ready to make a significant impact in the digital advertising landscape, this is the perfect opportunity for you!

Benefits

30 days annual leave

Flexible working arrangements

High street discounts via Perkbox

Internal training opportunities

Subsidized gym and café

Employee recognition programs

Qualifications

• Mindful of email and SMS delivery platforms and related products.
• 1+ years of experience in digital marketing with a proven track record.

Responsibilities

• Manage high-volume email campaigns for clients.
• Create and implement automated and manual email and SMS campaigns.

Skills

E-Mail-Marketing

Digital Marketing

Multitasking

Customer Service

Communication Skills

Education

Bachelor's Degree in Marketing or related field

Tools

Salesforce Marketing Cloud

Email Studio

Journey Builder

Einstein

Mobile Connect

Job description

Social Network Login/Join

The Digital Campaign Executive is responsible for creating email & SMS campaigns on behalf of clients using the latest technology, monitoring email quality, testing templates and HTML emails to ensure they are optimized for different email clients and devices, as well as liaising with clients and internal teams where necessary. You will be enthusiastic about the digital advertising landscape and be prepared to tackle a wide variety of tasks. You should have strong multitasking skills and be able to manage multiple campaigns with different deadlines simultaneously. A strong customer service focus, a willingness to develop new skills, flexibility, and the ability to work closely with colleagues are essential.

Key Accountabilities

1. Manage a broad range of high-volume email campaigns for clients.
2. Use market ESP software (Salesforce Marketing Cloud) to create and implement both automated and manual email and SMS campaigns.
3. Utilize Marketing Cloud products including Email Studio, Journey Builder, Einstein, and Mobile Connect to facilitate market-leading campaigns.
4. Build and deploy dynamic, mobile-friendly emails, including A/B testing, and generate customized reports.

Skills, Qualifications, and Experience

• Working knowledge of email and SMS delivery platforms and related products.
• At least one year of experience in digital marketing.
• Proven track record of delivery in a fast-paced, demanding environment.
• Strong communication and interpersonal skills.

Package

Salary - up to £25,000

• 30 days of annual leave (plus 3 concessionary days over Christmas and bank holidays).
• Flexible working arrangements supported by UCAS, allowing work between home and the office.
• Access to high street discounts and offers via Perkbox.
• Internal training and development opportunities.
• Subsidized gym and café.
• Recognition schemes including ex-gratia bonuses and the 'Celebrating U' employee recognition program.
• Dedicated employee networks promoting wellbeing, awareness, and inclusion.