Digital Analyst - 3 month FTC (Temp to perm)

JR United Kingdom; London; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading company is seeking a Digital Analyst for a 3-month FTC role in London. This position involves managing digital tracking, building dashboards, and delivering insights across various channels. Ideal candidates will have strong experience with GA4, GTM, and analytical tools, along with excellent communication skills to convey insights to stakeholders.

Qualifications

• Strong hands-on experience with GA4, GTM, Power BI, Looker Studio.
• Experience in reporting for platforms such as Meta, TikTok.

Responsibilities

• Set up and manage tracking across digital channels.
• Build and maintain dashboards to report on KPIs.
• Analyse performance, providing actionable insights.

Skills

GA4

GTM

Power BI

Looker Studio

Social Platform Analytics

Communication

Excel

Job description

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Digital Analyst - 3 month FTC (Temp to perm), london

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Client:

Salt

Location:

london, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

3

Posted:

16.05.2025

Expiry Date:

30.06.2025

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Job Description:

Salt is looking for an experienced Digital Analyst (3-month FTC) to support campaign tracking, reporting and insights across digital, web, social, and email activity. The role sits within a multi-disciplinary team and will be central in implementing tracking, building dashboards, and delivering actionable insights for cross-channel campaigns targeting young audiences, educators, and communities.

• Hybrid working in London

You will:

• Set up and manage tracking across digital channels using GA4, GTM, and UTM parameters
• Build and maintain dashboards in Power BI and Looker Studio to report on KPIs and campaign effectiveness
• Analyse web, social, and email performance, identifying actionable insights to improve marketing outcomes
• Work with internal teams to ensure accurate tracking, quality assurance, and reporting consistency
• Support continuous improvements in data collection, reporting processes, and team training

What you'll need:

• Strong hands-on experience with GA4, GTM, Power BI, Looker Studio, and social platform analytics
• Solid knowledge of tracking and performance metrics across digital, social, and email
• Confident communicator, able to explain data and insights to non-technical stakeholders
• Advanced Excel skills and experience working in a fast-paced environment
• Experience in reporting for platforms such as Meta, TikTok, and email tools (DotDigital a plus)