Digital Analyst

JR United Kingdom; Nottingham; Hybrid; GBP 30,000 - 50,000; Full time

Job description

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Are you passionate, data-driven and eager to grow your career in digital analytics? Forward Role are working on a fantastic opportunity for a motivated individual to join a leading marketing team as a Digital Analyst.

There are some excellent benefits on offer: you will be working in a supportive and inclusive environment. It’s fast paced, and the team are growing, so you will have continuous opportunities for learning and development. Along with this, you get extensive health & wellbeing benefits from discounted gym membership to lifestyle packages…and of course staff discount!

This hybrid role offers the chance to work closely with both internal stakeholders and external partners, gaining valuable hands-on experience in digital data and performance analytics.

As a Digital Analyst, you'll support analytics across a diverse portfolio of brands, helping to translate digital data into actionable insights that enhance customer experience and guide strategic marketing decisions.

Role & Responsibilities:

• Build and manage digital tracking infrastructure to monitor user engagement across multiple brand websites.
• Create dashboards and analysis reports that provide insights into user behaviour, campaign results, and conversion performance.
• Support website and campaign optimisation through testing, data analysis, and performance recommendations.
• Configure analytics tools, such as GA4, to ensure accurate and reliable data collection.
• Collaborate closely with teams across SEO, paid media and data insight to align analytics with broader marketing goals.

Skills & Experience:

• Experience with GA4 is essential
• Experience with data visualisation tools is highly desirable (Looker, Power BI or Tableau etc)
• Exposure and understanding of Google Tag Management
• 1–2 years’ experience in digital analytics or a heavily data focused digital marketing role.
• Analytical and curious, with a strong ability to make sense of complex data and draw meaningful conclusions.
• Confident communicator and stakeholder management skills – ability to communicate and present findings clearly