Digital Ad Trafficking Specialist

IAG Transform; England; On-site; GBP 38,000 - 58,000; Full time

Benefits offered by this job

Health insurance

Pension

Performance bonuses

Work-life balance

Job summary

IAG Transform, part of the International Airlines Group, seeks an experienced Ad Operations professional to own trafficking from planning to launch across digital channels including web, app, email, Wi-Fi portals and IFE. You will configure campaigns, ensure QA, monitor delivery and drive optimisations in collaboration with Sales, Tech & Data and OpCo teams.

The role requires hands-on experience with ad servers, tracking, and campaign performance metrics, with a focus on accuracy and timely

Qualifications

• 3+ years in ad operations, digital trafficking, campaign operations or digital media delivery.

Responsibilities

• Manage campaign trafficking across GAM, DV360, Kevel and PAC's OneMedia
• Translate approved campaign requirements into technical trafficking set-up
• Configure campaigns in ad-serving, CRM or digital delivery platforms
• Validate creative assets against specs and brand-safety rules
• Set up tags, tracking links, audience segments and naming conventions
• Run pre-launch QA and ensure campaigns are ready to go live
• Monitor pacing, delivery, errors and performance signals
• Recommend optimizations to improve delivery and media mix
• Coordinate with Tech & Data and OpCo teams to resolve issues
• Provide delivery inputs for reporting and post-campaign analysis
• Maintain trafficking documentation and best practices
• Campaign set-up completed accurately and on time
• Creative, tagging, tracking and placement QA completed before launch
• Accurate trafficking across ad servers / platforms
• Campaign pacing and delivery monitored regularly
• Delivery issues escalated and resolved
• Campaign optimization recommendations shared with Account Managers

Skills

Ad operations

Campaign trafficking

DV360

GAM

QA processes

Troubleshooting

Cross-functional collaboration

Account coordination

Tools

PAC OneMedia

Job description

IAG Transform, part of the International Airlines Group, seeks an experienced Ad Operations professional to own trafficking from planning to launch across digital channels including web, app, email, Wi-Fi portals and IFE. You will configure campaigns, ensure QA, monitor delivery and drive optimisations in collaboration with Sales, Tech & Data and OpCo teams.

The role requires hands-on experience with ad servers, tracking, and campaign performance metrics, with a focus on accuracy and timely