Design & Marketing Lead

JR United Kingdom; Norwich; On-site; GBP 35,000 - 38,000; Full time

Job summary

A leading innovative infrastructure startup is seeking a Design & Marketing Lead in Norwich. This role offers the opportunity to shape the brand and craft engaging content while promoting eco-friendly concrete solutions across multiple channels. Ideal candidates will possess creativity, strategic insight, and a proven background in design and marketing.

Benefits

Competitive salary

Professional development budget

Pension scheme

Dynamic, mission-driven environment

Qualifications

• 2-3 years of experience in design/marketing.
• Skilled in Adobe Creative Suite and video editing.
• Experience with Wix website management.

Responsibilities

• Refresh visual identity and produce high-quality graphics.
• Develop B2C & B2B marketing strategies.
• Monitor campaign performance and generate reports.

Skills

Creativity

Attention to Detail

Proactivity

Knowledge of Marketing Channels

Tools

Adobe Creative Suite

Wix

Job description

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Innovative Infrastructure Startup | Design & Marketing Lead | Cardiff | £35,000–£38,000 + Benefits |

About Our Client:

They are transforming concrete infrastructure with eco-friendly, rapid-deploy tanks used across military, disaster relief, and DIY sectors. Their patented fabric technology offers a sustainable alternative to traditional solutions, creating global impact.

About the Role:

They are seeking a creative and strategic Design & Marketing Lead to shape their brand, craft engaging content, and run multichannel campaigns. You’ll combine design expertise with marketing knowledge to increase visibility, attract leads, and support rapid growth.

Responsibilities:

• Refresh their visual identity, produce high-quality graphics and videos, and manage website updates (Wix).
• Produce high-quality visuals for pitch decks, social media posts, event banners, brochures, datasheets, and user guides using Adobe Cloud Software.
• Maintain and update their website: add new product pages, embed videos, optimize images, and ensure timely blog/pipeline updates.
• Develop B2C & B2B marketing strategies, plan social media content, trade show activities, and lead magnets.
• Monitor campaign performance, generate reports, and adjust strategies to improve results.
• Work closely with product, engineering, and sales teams to ensure consistent messaging and successful launches.
• Identify and optimize marketing channels—LinkedIn, industry forums, targeted email campaigns, and paid social—across B2C and B2B audiences.
• Analyse the customer journey from initial ad exposure through to sale; recommend optimizations (e.g., landing-page A/B tests).
• When necessary, engage external photographers, videographers, or freelance designers to ensure top-quality deliverables.

Requirements:

• 2-3 years of experience in design/marketing, preferably with a background in product or architectural design.
• Skilled in Adobe Creative Suite, video editing, and Wix website management.
• Knowledge of marketing channels, analytics, and content creation.
• Creative, proactive, and detail-oriented in a fast-paced startup setting.

Nice to Have:

Experience with 3D modeling, infrastructure projects, email marketing tools, or technical copywriting.

Competitive salary, professional development budget, pension scheme, and a dynamic, mission-driven environment dedicated to sustainability and innovation.