Design Manager

B&M Retail Limited; Wallasey; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Store discount

Free parking

Employee portal discounts

Job summary

B&M Retail Limited is seeking an experienced Design Manager to lead the creative direction across B&M’s Home categories, delivering trend-led, commercially driven packaging and customer-facing design. You’ll mentor a team of designers and collaborate with Buying, Packaging, Product Development and Marketing to ensure cohesive seasonal storytelling.

You will balance creativity with commercial acumen in a fast-growing business and work in an office-based role at Speke Liverpool (L24), 4 days per

Qualifications

• Proven experience in a Creative Lead or Design Manager role.
• Ability to drive vision and trend-led design across multiple product categories.
• Strong packaging design, branding, typography and storytelling.
• Experience mentoring and developing creative teams.
• Excellent stakeholder management across cross-functional teams.
• Highly organized with strong communication and decision-making.
• Proficiency in Adobe Creative Suite.

Responsibilities

• Identify and interpret emerging trends into commercially relevant packaging and creative direction.
• Develop cohesive seasonal and trend-led stories across Home categories.
• Mentor designers across Home departments with clear feedback.
• Encourage collaboration and consistency across categories and outputs.
• Work with Buying, Packaging, Product Development and Marketing to meet commercial objectives.
• Oversee packaging direction to ensure brand consistency in branding, layouts, typography and messaging.
• Balance creativity with commercial awareness to deliver practical design solutions.

Skills

Creative leadership

Trend-led design

Packaging design

Typography

Mentoring

Stakeholder management

Adobe Creative Suite

Cross-functional

Communication

Tools

Adobe Creative Suite

Job description

We’re looking for an experienced Design Manager to lead the creative direction across B&M’s Home categories, ensuring all packaging and visual output delivers a consistent, trend-led and commercially relevant customer experience.

You’ll be responsible for driving creative vision across multiple Home departments, translating emerging trends into compelling packaging and customer-facing design, while supporting and mentoring a team of designers. Working closely with Buying, Packaging, Product Development and Marketing teams, you'll help bring cohesive seasonal stories to life and ensure creative excellence across every touchpoint.

This is an office-based role 4 days from our Support Centre, Speke Liverpool (L24), with 1 day working from home.

In this role you will be responsible for:

• Identifying and interpreting emerging trends, translating them into commercially relevant packaging and creative direction.
• Developing cohesive seasonal and trend-led stories across multiple Home categories. Ensuring all creative output aligns with brand standards and customer expectations.
• Supporting and mentoring designers across the Home departments, providing clear creative feedback and direction.
• Encouraging collaboration and consistency across categories and creative outputs.
• Working closely with Buying, Packaging, Product Development and Marketing teams to ensure creative solutions meet commercial objectives.
• Overseeing packaging direction across Home categories to ensure consistency in branding, layouts, typography and messaging.
• Balancing creativity with commercial awareness to deliver impactful yet practical design solutions.

The skills & experience you’ll bring:

• Proven experience in a Creative Lead, Senior Designer, Design Manager or similar creative leadership role.
• Skilled & experienced driving creative vision and trend-led design across multiple product categories.
• Strong understanding of packaging design, branding, typography and visual storytelling.
• Experience mentoring, coaching and developing creative teams.
• Excellent stakeholder management skills, with experience working cross-functionally across Buying, Marketing, Packaging and Product Development teams.
• You will be super organised, with the ability to manage multiple projects and priorities in a fast-paced environment., with excellent communication, presentation and decision-making skills.
• Proficiency in Adobe Creative Suite and other relevant design software.

Why B&M?

We also offer you a range of great benefits including discount in our stores, free parking for all colleagues in our Support Centre, colleague portal offering additional discount for retailers, hospitality & much more! Check out our full benefits here – https://careers.bmstores.co.uk/our-bm-benefits/

If you are highly detailed-oriented individual with a commercial mindset and customer-first approach, looking for a new challenge within a creative team and a fast-growing business,

B&M Retail are an equal opportunity employer. We are committed to creating an inclusive and diverse environment for all colleagues.