Deman Generation Marketing Manager – First Hire | SaaS Scale-Up

JR United Kingdom; Norwich; Hybrid; GBP 55,000 - 64,000; Full time

Job summary

Join a fast-growing SaaS scale-up as their first Demand Generation Marketing Manager. You'll have the unique opportunity to build the marketing function from scratch, working closely with the CEO, and directly impacting the company's growth strategy. This role offers a competitive £55K salary with performance bonuses and hybrid work flexibility.

Benefits

6–8% performance bonus

Benefits

Hybrid working (2–3 days in Hertfordshire)

Qualifications

• Hands-on, growth-driven with experience in marketing SaaS products.
• Background in startups or scale-ups preferred.
• Ability to shape the entire marketing engine.

Responsibilities

• Own the marketing function from the ground up.
• Develop demand generation and SaaS-specific campaigns.
• Lead email marketing and automation sequences.

Skills

Demand Generation

SaaS Campaigns

Email Marketing

Automation Sequences

Job description

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Deman Generation Marketing Manager – First Hire | SaaS Scale-Up, norwich

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Job Views:

2

Posted:

04.06.2025

Expiry Date:

19.07.2025

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Job Description:

? Demand Generation Marketing Manager – First Hire | SaaS Scale-Up | £55K + Bonus | 2-3 days in Hertfordshire

I’m partnering with a fast-growing SaaS scale-up in Hertfordshire on a truly exciting hire — their first in-house Demand Generation Marketing Manager.

This is your chance to own the marketing function from the ground up, working directly with the CEO to build a strategy that actually reflects the product, the market, and the customers — not just agency guesses.

? Why this role stands out:

• Be the first marketing hire — your vision, your playbook, your impact
• Report directly to the CEO and be part of leadership-level conversations
• Build your own team as the company scales (which it's doing fast!)
• Say goodbye to working with disconnected agencies — and hello to real ownership

?️ What you’ll own:

• Demand Generation
• SaaS-specific campaigns & positioning
• Email marketing and automation sequences
• Events and conference presence

? What we're looking for:

You're hands-on, growth-driven, and know how to market a SaaS product to real buyers. You've likely worked in a startup or scale-up before, and you're excited to do it again — this time as the one who shapes the entire marketing engine.

? Package:

• Up to £55,000 base salary
• 6–8% performance bonus
• Benefits + hybrid working (2–3 days in Hertfordshire)