Dealer Principal- Suzuki Keighley

D.M.Keith Ltd; Long Lee; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

World class training provided from our

30 days annual leave inclusive of 8*

Preferential rates for servicing andr

£25 contribution to eye tests.

Cycle to work scheme.

Long Service Awards.

Job summary

Suzuki Keighley in Keighley (West Yorkshire) seeks a seasoned Dealer Principal to lead our team and drive profitability at the flagship dealership.

You will report to the Board and Group Managers, mentor staff, and leverage Excel to analyse performance and uncover opportunities for improvement.

Join a family‑run business with a strong history of customer service, comprehensive training, and real opportunities to progress.

Qualifications

• Seasoned automotive professional with leadership experience.
• Strong communication with Board and senior management.
• Proficient in Microsoft Office, especially Excel.

Responsibilities

• Lead from the front to drive dealership performance.
• Liaise with Directors and Group Managers on strategy.
• Develop and motivate the team to achieve targets.

Skills

Automotive industry experience

Leadership

Excel

Tools

Microsoft Office

Job description

Keighley, United Kingdom | Posted on 28/07/2026

• Salary Commensurate with experience- to be discussed
• Province West Yorkshire
• Country United Kingdom
• Postal Code BD21 1AH

Job Description

We are recruiting for aDealer Principalto join the team our team at Suzuki Keighley.

This is a fabulous opportunity to join a family run business in the AM top 50 and represent one of our fantastic manufacturer partners. We are looking for ambitious and driven individuals who are passionate in providing world-class customer service. This role comes with a very competitive salary.

About the Business

Our business started over 60 years ago and has been in the same family ever since. From our very humble beginnings, we have grown to be in the top 50 car dealers in the country. Across our 26 businesses we have a stable workforce of over 600 people, many of whom have been with us for years. We are always on the lookout for nice, genuine people who genuinely care about our customers and have a can-do attitude.

Our recruitment philosophy is that we recruit for attitude and train for skills, which means that although we’re often looking for specific technical skills, if you like working with customers and you are attracted by ourFamily Values of Fit, Fun, Family and Fearless, you’ll fit in well here and we’d like to hear from you even if you have no experience of the automotive industry.

We offer manufacture training for product knowledge to give you the technical skills you need, and we work with our own world class sales trainer who will give you everything you need to be a "top one percenter".

We’ll expect you to work hard but in return we’ll offer you an industry leading package, flexible working hours and a real opportunity to progress: we prefer to promote from within and you will see this in every one of our sites. You must possess an outrageous ambition to want to be the best and you won’t let anyone stop you.

About You

We are recruiting for a seasoned automotive professional with a deep-rooted passion for innovation, excellence and extensive experience in the role of Dealer Principal.

This person will lead from the front, innovating and motivating the team at our Keighley dealership. Communication will be an essential skill as the chosen candidate will be expected to confidently liaise with the Board of Directors and Group Managers as well as the colleagues on site.

The right candidate for this role will be proficient and confident in Microsoft office packages including Excel, using this as a tool to analyse and evidence the successes and areas for improvement within the dealership. This person will be detail and result oriented, with a proven ability to increase profitability and performance.

The right candidate will be confident in their autonomy, and be looking for a role in which they can really make a difference, as well as a role in which they can build their success and career alongside our thriving company.

If you think you have the skills and determination needed to help a well-established Dealership group thrive, then we would love to hear from you!

What we offer:

• World class training provided from our own trainer and our brand partners.
• 30 days annual leave inclusive of 8 bank holidays, increasing with length of service.
• Preferential rates for servicing and repairs on your family and friend’s cars.
• £25 contribution to eye tests.
• Cycle to work scheme.
• Long Service Awards.

You must hold a current valid clean driving license.

Hours

Working hours will be:Mon- Friday 9.00am - 6.00pm

1 in 3 Saturdays to meet business needs

We are an equal opportunity employer.

We are committed to creating an inclusive environment for all employees and do not discriminate on the basis of race, ethnicity, gender, age, national origin, religion, disability or other characteristics.