Data Analyst Lead - AdTech

Job Description:

Data Lead - #AdTech #Programmatic

An exceptional opportunity to join a ‘hyper-growth’ Digital Audio #AdTech business with extensive offerings of 1st party data as the Data Analyst Lead.

The Data Analyst Lead will play a major part in shaping the future strategic direction of the commercial business. You will be the central point in defining how the first-party data and the unique consumer insights are collected, enriched, and monetised.

Key responsibilities:

• Defining the data collection and monetisation strategy across the client’s 1st party data offerings.
• Analysis and improvement of the AdStack: adserving, DSPs, SSPs, DMPs, etc.
• Inventory forecast and optimisation for core audience segmentation.

About you:

• You have a minimum of 3 years of experience as a digital data analyst from either a #onlinepublisher or advertising agency/advertiser background.
• Solid experience organising and analysing large amounts of data with precision.
• Strong experience in data manipulation using a SQL-based tool (e.g., BigQuery, MySQL, etc.), as well as Data Visualisation (e.g., Data Studio, Tableau, etc.).
• Strong understanding of the programmatic advertising ecosystem.
• Strong attention to detail.

Salary: Up to £50k base + generous bonus + excellent benefits