Data Analyst Lead - AdTech

Darchi Digital Recruitment; London; On-site; GBP 50,000 - 60,000; Full time

Job summary

Join a rapidly growing Digital Audio AdTech company as a Data Analyst Lead. In this pivotal role, you'll shape the strategic direction of the business by defining how first-party data and consumer insights are collected and monetized. With a focus on data analysis and programmatic advertising, you'll work with SQL-based tools and data visualization platforms to enhance the AdStack and optimize audience segmentation. This is an exciting opportunity to make a significant impact in a dynamic industry, offering a competitive salary and generous benefits.

Qualifications

• 3+ years as a digital data analyst in online publishing or advertising.
• Expertise in organizing and analyzing large data sets with precision.

Responsibilities

• Define data collection and monetization strategy for 1st party data.
• Analyze and improve the AdStack: adserving, DSPs, SSPs, DMPs.

Skills

Data Analysis

SQL

Data Visualization

Attention to Detail

Programmatic Advertising

Tools

BigQuery

MySQL

Data Studio

Tableau

Job description

Job Description

Data Lead - #AdTech #Programmatic

An exceptional opportunity to join a ‘hyper-growth’ Digital Audio #AdTech business with extensive offerings of 1st party data as the Data Analyst Lead.

The Data Analyst Lead will play a major part in shaping the future strategic direction of the commercial business. You will be the central point in defining how the first-party data and the unique consumer insights are collected, enriched, and monetised!

Key responsibilities:

• Defining the data collection and monetisation strategy across the client’s 1st party data offerings.
• Analysis and improvement of the AdStack: adserving, DSPs, SSPs, DMPs, etc.
• Inventory forecast and optimisation for core audience segmentation.

About you:

• You have a minimum of 3 years of experience as a digital data analyst from either a #onlinepublisher or advertising agency/advertiser background.
• Solid experience organising and analysing large amounts of data with precision.
• Strong experience in data manipulation using SQL-based tools (e.g., BigQuery, MySQL) and data visualisation tools (e.g., Data Studio, Tableau).
• Strong understanding of the programmatic advertising ecosystem.
• Strong attention to detail.

Up to £50k base + generous bonus + excellent benefits

#sql #python #datavisualisation #programmatic