Data Analyst - Digital Marketing

Hull Live | Hull Daily Mail; London; Hybrid; GBP 30,000 - 32,000; Full time

Job summary

A leading media company is seeking a Data Analyst for their Digital Marketing team in London. The role involves creating reports, visualizing data, and providing insights to stakeholders. Ideal candidates will have experience in a digital marketing environment and advanced skills in Excel. The company offers a competitive salary, benefits, and a commitment to diversity and inclusion.

Benefits

25 days’ holiday plus additional days based on service

Enhanced family leave policies

Wellbeing support including 24/7 assistance

Career development opportunities

Pension scheme with up to 6% match

Qualifications

• 1+ years of Data Analyst experience in a digital marketing environment.
• Advanced skills in Excel or Google Sheets.
• Experience with analytics platforms like Google Analytics.

Responsibilities

• Create and maintain reports using Google Sheets and/or Excel.
• Build data visualisations with Tableau and LookerStudio.
• Provide insights from data analysis and communicate effectively.

Skills

Data-driven mindset

Advanced Excel skills

Data visualization

SQL

Google Analytics

Education

Degree in a math/science-based subject

Tools

Tableau

LookerStudio

Google Sheets

Google Slides

PowerPoint

SEMRush

Google Search Console

Job description

Join to apply for the Data Analyst - Digital Marketing role at Hull Live | Hull Daily Mail

Company Description

Reach Work, a portfolio of specialist job sites including GAAPweb (accountancy and finance), Totallylegal (lawyers), and SecsintheCity (PAs and EAs), is seeking a new Data Analyst to join their team.

Job Details

• Full-time
• Contract Type: Permanent
• Location: Home & Hub - London
• Division: Commercial
• Salary: GBP 30,000 - 32,000
• Department: Reach Works

About Us

We’re Reach, home to some of the UK and Ireland’s most iconic media brands, including the Mirror, Daily Express, OK!, Birmingham Post, Liverpool Echo, and Manchester Evening News. With a readership of 47 million monthly, we’re the UK’s largest commercial publisher. We value collaboration, imagination, and determination, fostering an environment where everyone feels supported, valued, and can grow. We prioritize flexibility and work-life balance.

Job Description

Responsibilities:

1. Create and maintain reports using Google Sheets and/or Excel.
2. Build data visualisations with Tableau, LookerStudio, and Google Sheets.
3. Provide insights from data analysis and communicate effectively with stakeholders.
4. Present findings using Google Slides and/or PowerPoint.
5. Develop understanding of our SaaS platform (Madgex) and its business impact.
6. Monitor SEO performance with SEMRush and Google Search Console.
7. Compile and transform survey data, creating graphs, charts, and commentary for marketing.
8. Analyze client account performance and site traffic using SQL databases.
9. Set up A/B experiments with clear hypotheses, audiences, and success measures.

Qualifications:

1. At least 1+ years of Data Analyst experience in a digital marketing environment.
2. Advanced skills in Excel or Google Sheets.
3. Experience with analytics platforms like Google Analytics.
4. Data-driven mindset with a passion for testing and research.
5. A degree in a math/science-based subject is a plus.

Benefits

• Salary: £30,000 - £32,000 depending on experience.
• 25 days’ holiday, with additional days based on service; Holiday Purchase Scheme.
• Giving back day annually.
• Enhanced family leave policies.
• Wellbeing support including 24/7 assistance.
• Career development opportunities.
• Pension scheme with up to 6% match.

We are committed to diversity and inclusion, welcoming applicants from all backgrounds.