Data Analyst - Contractor

Horizontal Digital; London; Remote; GBP 34,000 - 50,000; Full time

Job summary

A digital consultancy in London is seeking a Data Analyst to provide insights that enhance their digital offerings for Fortune 500 clients. The successful candidate will gather and analyze data from various platforms, develop comprehensive dashboards, and communicate findings effectively to guide strategic decisions.

Qualifications

• 2-4 years of experience in a data analyst role.
• Proficiency in GA4, GTM, Power BI, and Excel.
• Hands-on experience with building GTM containers.

Responsibilities

• Gather, clean, and interpret large volumes of data.
• Develop dashboards and reports using Power BI and GA4.
• Collaborate with teams to measure digital experiences.

Skills

Data analysis

Problem-solving

Attention to detail

Communication

Curiosity

Tools

Google Analytics (GA4)

Google Tag Manager

Power BI

Excel

Looker Studio

Job description

Can be based in Dubai or UK - remote

At Horizontal Digital, we hold ourselves to one key belief: You're only as good as your worst customer experience. This mantra is what drives our digital consultancy to think beyond the easy answers and instead create websites, apps, portals, and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic ways. And we make this lofty standard a reality by fusing strategy, data, design, and technology together to arrive at solutions that set the bar higher for everyone.

We use these values to fuel superior results:

Lock arms

We forge relationships that make our impact 1,000x stronger. This means working across departments and engaging both our clients and our communities to deliver the greatest good.

Show Hustle

We're not ones to sit on our hands and wait. Instead, we anticipate opportunities, collectively roll up our sleeves, and find ways to execute the exceptional.

Embrace change

From new technologies to workplace philosophies, we welcome the unexpected and constantly anticipate what's next.

Elevate empathy

We listen before we take action. This means understanding a variety of perspectives and holding ourselves to a higher standard of accountability.

Never settle

We motivate each other to push past the easy answers and collectively arrive at bigger, more inspiring ideas.

But Enough About Us. Let's Talk About You.

We're looking for a Data Analyst who brings precision, curiosity, and a problem-solving mindset to every engagement. You'll be instrumental in surfacing insights that fuel our digital experiences — and guide our clients toward smarter, data-backed decisions.

What you'll be doing:

• Gather, clean, and interpret large volumes of data across web, campaign, and product analytics
• Develop dashboards and reports using Power BI, GA4, and Looker Studio
• Work closely with stakeholders to identify performance trends and opportunities across digital platforms
• Implement and manage Google Tag Manager (GTM) and DataLayer structures to ensure robust data collection
• Collaborate with strategy, design, and tech teams to measure the effectiveness of digital experiences
• Translate complex datasets into clear and actionable insights for internal and external stakeholders
• Continuously improve tracking accuracy, analytics workflows, and campaign tagging processes
  
  

What you bring to the table:

• 2-4 years of experience in a data analyst or digital analytics role
• Proficiency in Google Analytics (GA4), GTM, Power BI, and strong Excel/Sheets knowledge
• Experience working with websites and CMS platforms, with an understanding of front-end code (HTML, CSS, JS) a plus
• Hands-on experience building and managing GTM containers and custom DataLayers
• Experience with ad tracking, media performance analysis, and optimization (DV360, Meta Ads, Google Ads)
• Strong communication skills and the ability to explain complex findings in simple terms
• Detail-oriented, curious, and comfortable managing multiple tasks in a fast-paced environment
• Bonus: Familiarity with SQL, Python scripting for automation, or experience developing dashboards for marketing teams