Cycling Shop Sales Associate — Customer-Driven, Fast-Paced

Evans Cycles; Guildford; On-site; GBP 18,000 - 24,000; Full time

Job summary

Evans Cycles in Guildford is seeking a customer-focused sales assistant to welcome customers and offer friendly, informed advice on bikes, accessories, and clothing.

You will build strong product knowledge and drive sales through upselling and cross-selling that genuinely helps customers, while keeping the shop floor tidy and merchandised. Training is provided, and reliability and a collaborative mindset are essential.

Qualifications

• Customer-first mindset with strong communication.
• Genuine enthusiasm for cycling; training provided.
• Team-player in a fast-moving retail environment.
• Reliability, flexibility, and willingness to learn.

Responsibilities

• Welcome and engage customers with friendly, professional advice.
• Build product knowledge across bikes, accessories, and clothing.
• Drive sales through smart upselling and cross-selling that genuinely helps the customer.
• Support stock management and keep the shop floor organised.
• Handle till transactions accurately and efficiently.
• Maintain high standards of merchandising and store presentation.
• Promote safe cycling and help customers choose the right safety gear.

Skills

Customer focus

Communication

Cycling enthusiasm

Team player

Reliability

Flexibility

Willingness to learn

Job description

Evans Cycles in Guildford is seeking a customer-focused sales assistant to welcome customers and offer friendly, informed advice on bikes, accessories, and clothing.

You will build strong product knowledge and drive sales through upselling and cross-selling that genuinely helps customers, while keeping the shop floor tidy and merchandised. Training is provided, and reliability and a collaborative mindset are essential.