Customer Relationship Management Manager

JR United Kingdom; York; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading UK dental brand is seeking a passionate CRM Manager to join their team in York. This full-time position requires expertise in HubSpot and a strategic mindset to enhance customer engagement through effective CRM strategies. Candidates should possess strong copywriting skills and a background in marketing or communications.

Benefits

Career growth opportunities

A creative, supportive work environment

Opportunity to shape CRM future

Qualifications

• Experience as a CRM or Email Marketing Manager in B2C settings.
• Strong copywriting skills that drive engagement.
• Collaborative attitude with excellent organization skills.

Responsibilities

• Own end-to-end CRM strategy using HubSpot.
• Write engaging emails and manage customer segmentation.
• Report on CRM performance and optimize results.

Skills

Copywriting

CRM Strategy

Data Analysis

Collaboration

Education

Background in Marketing or Communications

Tools

HubSpot

Job description

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Customer Relationship Management Manager, York

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EU work permit required:

Yes

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Job Views:

2

Posted:

31.05.2025

Expiry Date:

15.07.2025

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Job Description:

We're Hiring: CRM Manager

Are you a CRM professional with a knack for storytelling, automation, and turning clicks into loyal customers? Yorkshire Dental Suite, one of the UK’s most innovative dental brands, is looking for a full-time, office-based CRM Manager to join us at our Leeds HQ.

We're growing rapidly and need a strategic thinker with hands-on HubSpot experience who can lead our CRM efforts, engage our audience, and help convert first-time patients into lifelong brand advocates.

Responsibilities include:

• Owning our end-to-end CRM strategy using HubSpot—email marketing, segmentation, automation, and lifecycle journeys.
• Writing engaging, on-brand emails that educate, convert, and delight.
• Building smart, data-driven workflows guiding customers from first inquiry to retention.
• Collaborating with marketing, sales, and design teams to align CRM activities with campaigns.
• Reporting on CRM performance (opens, CTR, conversions, retention) and optimizing for results.
• Managing list hygiene, segmentation, and testing for relevant communications.
• Staying updated on CRM best practices and compliance (including GDPR).
• Adding value to campaign ideation and integrating the voice of the patient.

Qualifications:

• Experience as a CRM or Email Marketing Manager, preferably in B2C or high-growth settings.
• HubSpot expertise—building automations, segmenting lists, analyzing dashboards.
• Strong copywriting skills—crafting copy that drives clicks and trust.
• Strategic mindset with a love for data-driven decisions.
• Excellent organization and time management skills.
• Collaborative attitude and passion for customer experience.
• Background in marketing or communications.

Benefits include:

• A leading role in a powerful marketing channel.
• Opportunity to shape the future of CRM at Yorkshire Dental Suite.
• A creative, supportive, and dynamic work environment.
• Career growth opportunities, including building a CRM team.

If you're ready to own a high-impact channel and bring world-class CRM strategy to one of the UK’s most exciting dental brands, we want to hear from you.