Customer Marketing Manager - Grenade

Mondelez International; Birmingham; On-site; GBP 60,000 - 80,000; Full time

Job description

Customer Marketing Manager - Grenade

Customer Marketing Manager - Grenade

Apply locations Birmingham, United Kingdom posted on Posted Yesterday time left to apply End Date: May 12, 2025 (16 days left to apply) job requisition id R-137491

Job Description

Are you ready to seize your next opportunity at Grenade?

Grenade is an international active nutrition and lifestyle brand, which has grown rapidly since its launch in 2010. Driven by its strong brand, distinctive products, and highly innovative approach, Grenade has made an explosive impact in the FMCG Industry.

We are looking for an exceptional Customer Marketing Manager to be responsible for developing and executing strategic trade marketing plans to maximise brand visibility, drive sales, and foster strong relationships with key retailers. You'll collaborate closely with cross-functional teams to ensure alignment with overall marketing objectives and sales targets. This role offers a unique opportunity to make a significant impact on our business growth and market expansion.

As part of our team we promise to offer you a unique and motivating working environment, with highly rewarding opportunities for personal and professional development, we want you to grow as we grow.

How you will contribute

You will:

• Plan and execute comprehensive customer marketing strategies, both instore and online, to increase brand awareness, trial and loyalty with shoppers.
• Work closely with the Grenade brand team to ensure the trade facing customer marketing plans are aligned to the overall brand messaging. Execute with excellence for each specific retailer.
• Work alongside commercial NAM team to align activity to relevant promotional and launch periods.
• Work closely with relevant external media agencies and be the front-line marketing contact for key customers in order to develop joint marketing plans to drive in store visibility on and off shelf.
• Manage the relationship with external agencies to create compelling marketing collateral, POS materials, and sales tools to support retail activation and enhance brand presence.
• Collaborate with category, product and brand marketing teams to create impactful sell in stories and customer presentations to support NPD launches and drive distribution and rate of sale.
• Identify shopper insights, market trends, and competitive dynamics to inform customer marketing strategies and optimise brand campaign effectiveness instore.
• Monitor and analyse campaign performance, sales data, and market trends to evaluate ROI and identify areas for optimisation.
• Responsible for managing the customer marketing budget for your specific area. Ongoing review of activities to ensure they deliver a return on investment.

What you will bring

A desire to drive your future and accelerate your career and the following experience and knowledge:

• Proven experience in customer marketing, shopper marketing, or retail sales.
• Strong understanding of shopper behaviour, retail dynamics, and channel management.
• Proven track record of developing and executing successful instore marketing campaigns that drive sales and brand growth.
• Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
• Creative thinker with a strategic mindset and a passion for driving results.
• Strong project management skills with the ability to manage multiple priorities and deliver projects on time and within budget.
• Excellent communication, negotiation, and relationship-building skills.

Job Type

Regular

Category

Planning & Activation, Sales

Mondelēz International is an equal opportunity employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Excited to grow your career?

If you think the open position you see is right for you, we encourage you to apply!