Customer Marketing Manager

Concentrix

Greater London

On-site

GBP 60,000 - 85,000

Full time

14 hours ago
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Job summary

Concentrix is seeking a Customer Marketing Manager in London to turn client success into market credibility. This role sits at the intersection of Sales, Account Management, Delivery and Marketing, focusing on identifying stories, securing approvals, and delivering credible, referenceable proofs that strengthen relationships with enterprise clients.

You will build case studies, manage advocacy programs, collaborate with cross functional teams, and drive client references for sales and PR.

Qualifications

  • Fluent English is essential for client-facing communications.
  • Proven experience in B2B Customer Marketing, Advocacy or Reference Management.
  • Experience building and managing client case studies and references.
  • Background in enterprise services, SaaS or technology environments.
  • Strong stakeholder management and cross-functional collaboration skills.

Responsibilities

  • Identify and activate new logo and project wins with sales and account teams.
  • Develop written, video and presentation-ready client stories and case studies.
  • Build and scale customer advocacy programmes and reference pools.
  • Collaborate with Sales, Delivery and Marketing teams to surface client stories.
  • Manage client approvals, engagements and reference usage professionally.
  • Support awards and industry recognition submissions with PR/Marketing.

Skills

Fluent English
Proven B2B Customer Marketing
Advocacy & Reference Management
Enterprise SaaS experience
Stakeholder management

Job description

Job DescriptionOur growth depends on the strength of our client relationships and the stories we tell about the work we deliver.

Job Title

Customer Marketing Manager

Job Description

Our growth depends on the strength of our client relationships and the stories we tell about the work we deliver. We are looking for an experienced Customer Marketing Manager who knows how to turn client success into market credibility. This role sits at the intersection of Sales, Account Management, Delivery and Marketing. You will identify the right stories, secure the right approvals and ensure we show up with credible, referenceable proof. You bring positive, client-friendly energy. You are confident, professional and easy to work with. You know how to build trust quickly and navigate approvals without friction. This is not an entry-level advocacy role. We need someone who has built case study pipelines, managed references and worked confidently with enterprise clients before. The mandate is clear: Surface the right wins. Build advocacy. Strengthen credibility in the market. We're Concentrix. The global technology and services leader that powers the world’s best brands, today and into the future. We’re solution-focused, tech-powered, intelligence-fueled. With unique data and insights, deep industry expertise, and advanced technology solutions, we’re the intelligent transformation partner that powers a world that works, helping companies become refreshingly simple to work, interact, and transact with. We shape new game-changing careers in over 70 countries, attracting the best talent. Our game-changers around the world have devoted their careers to ensuring every relationship is exceptional. And we’re proud to be recognized with awards such as "World's Best Workplaces," “Best Companies for Career Growth,” and “Best Company Culture,” year after year. Join us and be part of this journey towards greater opportunities and brighter futures. Our growth depends on the strength of our client relationships and the stories we tell about the work we deliver. We are looking for an experienced Customer Marketing Manager who knows how to turn client success into market credibility. This role sits at the intersection of Sales, Account Management, Delivery and Marketing. You will identify the right stories, secure the right approvals and ensure we show up with credible, referenceable proof. You bring positive, client-friendly energy. You are confident, professional and easy to work with. You know how to build trust quickly and navigate approvals without friction. This is not an entry-level advocacy role. We need someone who has built case study pipelines, managed references and worked confidently with enterprise clients before. The mandate is clear: Surface the right wins. Build advocacy. Strengthen credibility in the market.

What You Will Do In This Role

In everything we do, we believe in doing right by and for people – our clients, their customers, our people, our community, and our planet.

Identify and Activate New Logo and Project Wins
  • Partner with Sellers and Account Managers to identify new logo wins and significant project milestones.
  • Assess opportunities for website announcements, news releases and coordinated communications.
  • Work with PR and Communications teams to amplify client stories appropriately.
  • Engage clients professionally and positively to secure approvals and participation.
Build High-Impact Case Studies and Client Stories
  • Proactively identify strong case study and reference opportunities across services and product engagements.
  • Develop written, video and presentation-ready client stories.
  • Ensure stories are commercially relevant and aligned to priority industries and propositions.
  • Maintain a structured pipeline of publishable and referenceable content.
Develop and Manage Customer Advocacy Programmes
  • Build and scale a structured client reference programme that supports Sales and Marketing.
  • Recruit and nurture client advocates for speaking engagements, events and PR opportunities.
  • Develop Customer Advisory Boards or similar engagement forums where appropriate.
  • Track reference usage and ensure a positive, professional client experience throughout.
Work Cross-Functionally with Commercial Teams
  • Build strong relationships with Sellers, Account Managers and Delivery teams.
  • Educate internal teams on how and when to surface client stories.
  • Balance commercial ambition with client relationship sensitivity.
Support Awards and Industry Recognition
  • Identify opportunities for joint client awards and industry recognition programmes.
  • Partner with PR and Marketing to manage submissions.
  • Ensure client success is visible in the right forums.
Objectives & Measures of Success
  • Increased volume and quality of referenceable client stories.
  • Growth in published case studies aligned to strategic industries and growth areas.
  • Increased availability and responsiveness of client references for Sales.
  • Successful coordination of client announcements and milestone communications.
  • Strong internal feedback from Sellers and Account Managers.
  • Positive feedback from clients participating in advocacy programmes.
Your Qualifications

We embrace our game-changers with open arms, people from diverse backgrounds, who are curious and willing to learn. Your natural talent to help others and go beyond WOW for our customers will fit right in with what we do and who we are.

Essential
  • Fluent English speaker

Proven experience in a B2B Customer Marketing, Advocacy or Reference Management role.

  • Experience working in enterprise services, SaaS or technology environments.
  • Demonstrable track record building and managing client case study and reference programmes.
  • Experience working directly with Sales and Account Management teams.
  • Strong stakeholder management skills, including navigating client approvals and sensitivities.
  • Excellent written communication skills with strong commercial judgement.
  • Professional presence and confident client-facing communication style.
Highly Desirable
  • Experience in both services and product-led environments.
  • Exposure to enterprise PR and communications processes.
  • Experience establishing or managing Customer Advisory Boards.
  • Familiarity with CRM systems and reference tracking tools.
Core Competencies & Leadership Capabilities
  • Positive, client-friendly energy.
  • Commercially aware and relationship-focused.
  • Confident engaging senior client stakeholders.
  • Highly organised and process-oriented.
  • Proactive and opportunity-driven.
  • Trusted partner to Sales and Account teams.
Power the best version of you!

At Concentrix, we invest in our game-changers because we know that when our people thrive, our clients and their customers thrive.

Concentrix is an equal opportunity employer

We're proudly united as one team, one company, globally. We're committed to equal employment opportunities for all candidates and a work environment free from discrimination and harassment. All our recruitment practices are based on business needs, job requirements, and professional qualifications, without regard to race, age, gender identity, sexual orientation, religion, ethnicity, family or parental status, national origin, disability, or any other classification protected by applicable national laws.

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