Customer Marketing Data Analyst (6-month FTC)

Utility Warehouse; City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A utility service provider is seeking an experienced Marketing Data Analyst for a 6-month contract in London. You will analyze customer behaviors, design marketing experiments, and build analytics solutions while collaborating closely with the Marketing and CRM teams. This hybrid role is an immediate start opportunity, with flexible working arrangements available.

Benefits

Industry benchmarked salary

Hybrid working model

Discount on services

Matched contribution pension scheme

Discounted private health insurance

Career development support

Qualifications

• Proven experience in analyzing customer data.
• Strong foundation in data modeling and analytics.
• Experience with marketing strategies and performance tracking.

Responsibilities

• Analyze customer behaviours and journeys.
• Design and measure marketing experiments.
• Build end-to-end analytics solutions for growth.

Skills

Data modeling

Advanced SQL

Stakeholder collaboration

Analytical thinking

Tools

Looker

Mixpanel

Job description

Overview

Hi! We're UW. We’re on a mission to take the headache out of utilities by providing them all in one place. One bill for energy, broadband, mobile and insurance and a whole lot of savings!

We’re aiming to double in size as we help more people to stop wasting time and money. Big ambitions, to be delivered by people like you. We put people first. It’s all about you..

We're looking for an experienced Marketing Data analyst to join our team for a initial 6 month contract. It's an exciting time to join the team as we continue to focus on growing the business and building on our incredible word of mouth model.

Responsibilities

• Analyze customer behaviours, journeys, and key lifecycle moments to inform segmentation, targeting, and engagement strategies.
• Design and measure our marketing experiments, helping us to evolve our marketing strategy through a continuous cycle of testing & learning.
• Build end-to-end analytics solutions that support growth objectives such as cross-sell and retention, from data modelling through to developing dashboards.
• Translate stakeholder needs into technical data requirements and collaborate with Data Engineers to deliver scalable, reliable solutions.
• Create strategic dashboards in Looker and Mixpanel to support decision-making across Customer Marketing and CRM teams.
• Develop attribution frameworks or statistical models to understand marketing impact across customer touchpoints better.
• Become a go-to analytics partner for Customer Marketing — providing proactive insight and helping drive a more data-informed culture.

This is a 6 month contract. It is a hybrid role, based in central London 1-2 days per week. This is an immediate start vacancy.

Team and role context

As a Customer Marketing Data Analyst you'll be joining a central team of talented Analysts, reporting to the Digital Analytics Manager. You'll work closely with Marketing and CRM stakeholders to unlock insights that drive smarter customer engagement, fuel growth through cross-sell and retention and improve how we measure marketing performance.

What you’ll do and how you will make an impact.

Your work will directly inform campaign design, performance tracking, and long-term marketing effectiveness. You'll help shape the marketing strategy through data – identifying what works, what doesn’t, and what could. This role is hands-on and embedded within cross-functional teams, requiring a strong foundation in data modelling, advanced SQL, and stakeholder collaboration.

Your responsibilities will include:

• Analyse customer behaviours, journeys, and key lifecycle moments to inform segmentation, targeting, and engagement strategies.
• Design and measure our marketing experiments, helping us to evolve our marketing strategy through a continuous cycle of testing & learning.
• Build end-to-end analytics solutions that support growth objectives such as cross-sell and retention, from data modelling through to developing dashboards.
• Translate stakeholder needs into technical data requirements and collaborate with Data Engineers to deliver scalable, reliable solutions.
• Create strategic dashboards in Looker and Mixpanel to support decision-making across Customer Marketing and CRM teams.
• Develop attribution frameworks or statistical models to understand marketing impact across customer touchpoints better.
• Become a go-to analytics partner for Customer Marketing — providing proactive insight and helping drive a more data-informed culture.

Why UW?

We’ve got big ambitions so there’s going to be plenty of challenges. There are also a lot of benefits:

• An industry benchmarked salary. We’ll share it during your first conversation.
• Hybrid working, with 2 days in the office. (We’re definitely open to discussing flexible working arrangements)
• Discount on our services and you get our coveted Cashback Card for free. You’ll also get access to 100s of rewards and discounts through Perkbox
• A matched contribution pension scheme and life assurance up to 4x your salary. You can also access free mortgage advice and a financial wellbeing tool.
• Family-friendly policies, designed to help you and your family thrive.
• Discounted private health insurance, access to an Employee Assistance line and a free Virtual GP. Our wellbeing app Unmind supports your mental health.
• Belonging groups that help UW shape an even more inclusive future.
• A commitment to helping you develop your career journey through learning, coaching and new experiences

Apply and equal opportunity

Apply now! You’ve got this far... Hit apply - we can’t wait to hear from you! Worried you don’t hit all the criteria? We welcome applications from diverse and varied backgrounds so get your application in and let’s chat!

Martyna Zbyszewska will be your point of contact throughout the recruitment process.

Additional Information
Not sure you meet all the requirements? Let us decide! Research shows that women and members of other underrepresented groups tend not to apply for jobs if they think they may not meet every qualification, when in fact they often do.

We provide equal opportunities, a diverse and inclusive work environment, and fairness for everyone. You are welcome to apply no matter your age, disability, gender, marriage or civil partnership status, pregnancy and maternity status, race, religion or belief, or sexual orientation. Please don’t be afraid to ask about what we can do to support your needs. All requests will be carefully and fairly considered.

Please note, if you are successful and offered a role at UW, you will be subject to a background check. Where checks are unsatisfactory or incomplete and/or a failure to reveal information relating to convictions that you are required to identify as part of the background checks, could lead to withdrawal of an offer of employment.