Customer Experience Insights Specialist

Accenture UK; Greater London; On-site; GBP 70,000 - 110,000; Full time

Benefits offered by this job

30 days leave + volunteering days

Flexible work policies

Pension plan

Private healthcare

Employee Assistance Programme

Parental Leave offerings

Job summary

Accenture Song in the UK seeks a Customer Experience Insights Specialist to help clients understand customer behaviour, segments and journeys across CRM, contact centre, digital and first‑party data. This hands‑on role uses Python, analytics and generative AI to explore data, test hypotheses and generate practical insights that can be implemented and measured.

You will lead analytical workstreams, present findings to senior stakeholders and collaborate with cross‑functional teams to shape

Qualifications

• Experience in customer analytics or channel analytics.
• Practical knowledge of CRM environments and omnichannel optimisation.
• Strong Python skills with SQL and data visualization experience.
• Experience using Generative AI for analysis and insight development.
• Proven client-facing experience and ability to communicate to senior stakeholders.
• Self-driven and able to work in fast-paced environments.

Responsibilities

• Understand customer behaviour, segments, journeys and interactions across channels.
• Identify journey friction and opportunities to improve outcomes.
• Develop segmentation and insights to support relevant experiences.
• Combine CRM and first‑party data to create a joined‑up view of customer experience.
• Use Python and analytics to explore data, test hypotheses and automate analysis.
• Apply Generative AI to accelerate analysis and synthesize evidence.
• Translate analysis into clear recommendations for customer experience and channel strategy.
• Lead analytical workstreams and present findings to stakeholders.
• Collaborate with cross‑functional teams to move from insight to action.

Skills

Python

SQL

Data Visualization

Generative AI

Client-facing

Stakeholder management

Tools

Adobe Analytics

GA4

Contentsquare

Power BI

Tableau

Job description

Customer Experience Insights Specialist

Consultant (CL9)

London or Manchester

Song AI and Data

We Are

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.

Visit us at: https://www.accenture.com/gb-en/about/accenture-song-index

The Role

Customers now move fluidly between digital and assisted channels, but many organisations still struggle to connect those interactions into a clear view of behaviour, experience and performance.

As a Customer Experience Insights Specialist, you will help clients understand customer behaviour, segments and journeys across CRM, contact centre, digital and first-party data. You will identify friction, explain channel performance and turn evidence into practical opportunities to improve customer experience and customer service.

This is a hands‑on consulting role. You will use Python, analytics and generative AI to explore data, test hypotheses and create actionable insight. You will work directly with clients, independently lead analytical workstreams and stay focused on recommendations that can be implemented and measured.

What You Will Do

Understand Customer Behaviour & Journeys

Analyse customer behaviour, segments, journeys and interactions across digital and assisted channels

Identify journey friction, service failure demand, channel leakage and opportunities to improve customer outcomes

Develop segmentation and behavioural insights that support more relevant experiences and services

Connect Customer & Channel Data

Combine CRM, contact centre, digital analytics, customer feedback and first‑party data to create a joined‑up view of customer experience

Assess data quality, consistency and suitability for customer and channel analysis

Connect customer, operational and commercial measures to explain experience and performance

Generate Insight with Analytics & AI

Use Python and analytical techniques to explore data, test hypotheses, automate analysis and build repeatable insight products

Apply generative AI responsibly to accelerate analysis, synthesise evidence and enhance insight generation

Use visualisation and clear storytelling to communicate patterns, root causes and optimisation opportunities

Shape Optimisation & Strategy

Translate complex analysis into clear recommendations for customer experience, customer service and channel strategy

Define practical measurement approaches for customer experience and channel performance

Work with service design, journey management, CRM, data and technology teams to move from insight to action

Engage Clients & Deliver

Lead analytical workstreams from problem definition through to recommendation

Engage client stakeholders and present findings to non‑technical and senior audiences

Contribute reusable methods, assets and points of view to the Song AI and Data practice

Required - Experience & Knowledge

Experience in customer analytics, customer experience analytics, channel analytics or a closely related discipline

Practical knowledge of contact centre operations, customer service journeys, interaction data and performance measures

Experience and knowledge of CRM environments, customer journey management and omnichannel experience optimisation

Ability to combine digital, assisted‑channel and first‑party data to explain customer behaviour and performance

Strong hands‑on Python skills, supported by experience with SQL, data visualisation or equivalent analytical tools

Experience using generative AI to support analysis, synthesis or insight development, with appropriate quality checks and judgement

Proven client‑facing experience and the ability to communicate complex analysis to non‑technical and senior stakeholders

Self‑sufficient, proactive and comfortable delivering high‑quality work in ambiguous, fast‑paced environments

Preferred

Experience with digital analytics platforms such as Adobe Analytics, GA4 or Contentsquare

Experience with customer journey analytics or journey orchestration platforms

Experience with contact centre analytics, speech or text analytics, and voice‑of‑customer data

Knowledge of experimentation, optimisation, predictive analytics or machine learning

Experience with data visualisation tools such as Power BI or Tableau

Who You Are

You are curious about why customers behave as they do and practical about turning that understanding into action. You are as comfortable exploring data and testing hypotheses as you are presenting a clear point of view to a client.

You create structure from ambiguity, take ownership of your work and stay focused on measurable customer and business outcomes. You are collaborative when the work requires it and self‑sufficient when you need to move independently.

What's in it for You

Our Total Rewards consist of a competitive basic salary, annual performance bonus, opportunities to acquire equity and a wide range of health and wellbeing benefits.

These include:

• 30 days of leave per year plus 3 extra volunteering days for charitable work of your choice
• Family-friendly and flexible work policies
• Attractive pension plan with financial wellbeing support and resources
• Private healthcare insurance plan and Mental Wellbeing support
• Employee Assistance Programme, Career Development and Counselling
• A range of generous Parental Leave offerings

#LI-EU

SNGCR01

• Experience in Customer Analytics, Customer Experience Analytics, or Channel Analytics.
• Strong knowledge of CRM, customer journey management, and omnichannel experience optimization.
• Understanding of contact centre operations, customer service journeys, and performance metrics.
• Ability to analyze and combine customer, digital, and first‑party data.
• Strong hands‑on Python skills with SQL and data visualization experience.
• Experience using Generative AI for analysis and insight development.
• Proven client‑facing and stakeholder management experience.
• Self-driven and able to work in fast-paced, ambiguous environments.

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360 value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360 value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com

Equal Employment Opportunity Statement

We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, sexual orientation, gender identity or expression, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.