Customer Data Insight Analyst

hackajob; Basingstoke; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

Join a leading company as an Insight Analyst in Basingstoke, where you'll transform data into actionable business strategies. Engage your analytical skills to drive customer insights and help shape the future of key business decisions, all while enjoying a collaborative hybrid working environment.

Benefits

25 days annual leave plus bank holidays

Worksave pension scheme with up to 7% employer contribution

Free AA breakdown membership from Day 1

Discounts on AA products including car and home insurance

Employee discount scheme

Company funded life assurance

Diverse learning and development opportunities

Dedicated Employee Assistance Programme

24/7 remote GP service

Qualifications

• Degree in STEM or equivalent experience in data/insight analytics.
• Proficiency in SQL and experience with data mining and statistical techniques.
• Strong analytical, decision-making, and communication skills.

Responsibilities

• Deliver customer analysis to support business decision-making.
• Utilise data analysis techniques to deliver actionable intelligence.
• Collaborate with various business units to understand customer behaviour.

Skills

Analytical skills

Problem-solving skills

SQL proficiency

Communication skills

Education

Degree within a STEM subject

Tools

SQL

Python

Databricks

R

Job description

hackajob is collaborating with The AA to connect them with exceptional tech professionals for this role.

Location: Basingstoke (hybrid working 3 office days per week)

Employment Type: Permanent, full time

Additional Benefits: Annual Bonus

Join Our Data & Analytics Team: Transforming Data into Our Superpower! Are you passionate about data and eager to make a significant impact? The AA is a well-loved brand with a range of driver services much wider than most people realise. We have an enviable set of data assets from breakdown, service, repair, insurance, telematics, digital interactions, car dealers, and driving school! If that’s not enough, we’re focused on making Data our new Superpower as one of only 4 strategic priorities for the Group. Our growing team is modernising our data infrastructure to a cutting-edge cloud platform and enabling machine learning and GenAI. Join us at an exciting time and be part of a team that is driving meaningful change for our customers, colleagues, and shareholders.

As an Insight Analyst, you’ll be at the forefront of delivering detailed customer and product insights that drive strategic business decisions. Your role will involve using advanced mathematical and analytical methods to solve complex business problems and enhance decision-making processes.

You’ll collaborate closely with various business units to provide a deep understanding of customer behaviour, risk, and value, ultimately contributing to the profitable management of customers through improved acquisition, retention, cost to serve, and effective cross-sell/upsell strategies.

• Deliver customer analysis to support business decision-making and tactical delivery.
• Provide analytical input for developing customer strategy, marketing strategy, and product development.
• Utilise data analysis techniques and tools to deliver actionable customer intelligence efficiently.
• Collaborate with business units to provide a comprehensive understanding of the customer base and quantify commercial opportunities.
• Utilise statistical models to understand customer risk, value, and behaviour, ensuring effective use in marketing campaigns.
• Identify data quality issues and suggest improvements to data structures, while project managing detailed analysis programmes.
• Degree within a STEM subject and/or proven demonstrable equivalent working experience within data/insight analytics, data mining and statistical techniques.
• Proficient in SQL; knowledge of Python/Databricks/R is desirable. Demonstrable competence in delivering actionable customer intelligence.
• Strong analytical, decision-making, and problem-solving skills.
• Ability to translate complex data and concepts into easy-to-understand formats. Excellent communication and presentation skills, with the ability to engage with management.
  
  

Benefits

We’re always looking to recognise and reward our employees for the work they do. As a valued member of The AA team, you’ll have access to a range of benefits including:

25 days annual leave plus bank holidays + holiday buying scheme

Worksave pension scheme with up to 7% employer contribution Free AA breakdown membership from Day 1 plus 50% discount for family and friends

Discounts on AA products including car and home insurance

Employee discount scheme that gives you access to a car salary sacrifice scheme plus great discounts on healthcare, shopping, holidays and more

Company funded life assurance

Diverse learning and development opportunities to support you to progress in your career

Dedicated Employee Assistance Programme and a 24/7 remote GP service for you and your family

Plus, so much more!

We’re an equal opportunities employer and welcome applications from everyone. The AA values diversity and the difference this brings to our culture and our customers. We actively seek people from diverse backgrounds to join us and become part of an inclusive company where you can be yourself, be empowered to be your best and feel like you truly belong. We have five communities to bring together people with shared characteristics and backgrounds and drive positive change.