CRM Marketing Manager

Lorien; London; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

A leading company is seeking a CRM Marketing Manager in London, requiring expertise in marketing platform migration and CRM strategies. This role offers a unique opportunity to shape the customer experience, working on innovative solutions to drive engagement and retention. The position combines in-office and remote work, with a contract lasting until March 2026.

Qualifications

• Extensive experience in CRM roles.
• Hands-on experience with marketing platform migration.
• Ability to interpret customer data for strategic decisions.

Responsibilities

• Oversee migration of the marketing platform.
• Develop CRM strategies to enhance customer engagement.
• Collaborate with cross-functional teams for aligned marketing efforts.

Skills

CRM strategy development

Analytical skills

Problem-solving

Communication

Collaboration

Education

Proven experience as a CRM Marketing Manager

Tools

Braze

Job description

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CRM Marketing Manager
London (3 days per week in the office and 2 days working from home)
Contract - Via Umbrella company
Until March 2026

Are you a savvy marketing professional with a passion for driving customer engagement and loyalty? If so, this exceptional CRM Marketing Manager role could be the perfect fit for you!

The CRM Marketing Manager will be responsible for leading the migration of the company's marketing platform and developing effective CRM strategies to enhance the customer journey. You will have the opportunity to make a significant impact on the business, shaping the future of the company's marketing initiatives.

Key Responsibilities of the CRM Marketing Manager:

• Oversee the seamless migration of the company's marketing platform to ensure a smooth transition
• Develop and implement innovative CRM strategies to improve customer engagement and retention
• Manage and optimise customer journeys, ensuring a consistent and personalised experience
• Collaborate with cross-functional teams to align marketing efforts with the company's overall business objectives
• Analyse customer data and insights to inform strategic decision-making and drive continuous improvement

Qualifications and Skills:

• Proven experience as a CRM Marketing Manager or in a similar role
• Hands-on experience in CRM roles and experience with Braze.
• Expertise in marketing platform migration and CRM strategy development
• Strong analytical and problem-solving skills to interpret customer data and identify opportunities
• Excellent communication and collaboration abilities to work effectively with cross-functional teams
• Passion for delivering exceptional customer experiences and driving business growth
• You may have experience working within Retail industry or similar.

Carbon60, Lorien & SRG - The Impellam Group STEM Portfolio are acting as an Employment Business in relation to this vacancy.