CRM Manager - Hybrid (2-3 Days in Central London Office)

ZipRecruiter; London; Hybrid; GBP 50,000; Full time

Job summary

Une entreprise innovante dans le secteur de la télévision numérique recrute un CRM Manager. Ce rôle clé consiste à élaborer des campagnes stratégiques pour accroître et fidéliser l'audience. Vous travaillerez dans un environnement hybride dynamique, avec des avantages tels qu'une assurance santé, des congés généreux et un régime de retraite.

Benefits

Private Bupa health insurance

25 days holiday (plus bank hols)

Flexible hybrid working

Pension scheme & family-friendly policies

Free subscription and discounts for friends and family

Qualifications

• Expérience pratique en CRM dans un secteur d'abonnement ou B2C.
• Compréhension solide du marketing du cycle de vie client et de la segmentation.
• Confident dans l'utilisation de GA4 et des feuilles de calcul.

Responsibilities

• Développer et posséder la stratégie CRM avec des campagnes engageantes.
• Collaborer avec des équipes créatives pour un message persuasif.
• Analyser les performances et optimiser constamment les résultats.

Skills

CRM experience

customer lifecycle marketing

strong analytical skills

communication skills

Tools

GA4

spreadsheets

Braze

Iterable

Hubspot

Job description

Job Description

CRM Manager – Hybrid (2–3 Days in Central London Office)
Up to £50,000 + Excellent Benefits
Join an Exciting TV Streaming App!

Are you a CRM specialist with a passion for data, creativity, and customer journeys? Fancy helping shape the future of a rapidly growing television streaming app?

This exciting, mission-driven digital business is on the hunt for a CRM Manager to lead customer communications across email, push notifications, and in-app messaging. With a strong subscriber base and big growth plans, this is your chance to make a serious impact — and have fun doing it.

What You’ll Be Doing:

*

Own and develop the CRM strategy, crafting campaigns that engage, retain, and grow our audience.

*

Work with tools like Braze, Iterable, Hubspot or similar to build slick, personalised journeys.

*

Use behavioural data to target the right users at the right time.

*

Collaborate with creative, product and data teams to deliver compelling messaging across every touchpoint.

*

Analyse performance, run A/B tests, and constantly optimise for results.

What You’ll Bring:

*

Hands-on CRM experience in a subscription or direct-to-consumer business.

*

Solid grasp of customer lifecycle marketing, segmentation and testing.

*

Strong analytical skills and confidence using GA4 and spreadsheets.

*

Clear communicator and great team player — able to turn insight into action.

Bonus Points for:

*

Experience in digital TV, streaming, or entertainment apps.

*

Basic HTML skills for quick email edits.

Why Apply?

*

Private Bupa health insurance

*

25 days holiday (plus bank hols)

*

Flexible hybrid working (2–3 days in a vibrant central London office)

*

Pension scheme & family-friendly policies

*

Free subscription and discounts for friends and family

Ready to help shape the next big name in digital TV?

Apply now