CRM Manager - EU | LOOKFANTASTIC

TN United Kingdom; London; On-site; GBP 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a dynamic CRM Manager to lead their efforts in expanding core EU markets. In this exciting role, you'll develop and execute CRM strategies that align with business growth ambitions while enhancing customer retention. You'll work in a fast-paced environment, collaborating with multiple stakeholders, and managing a team to deliver impactful campaigns. This is a fantastic opportunity to make a significant impact in a rapidly evolving company that values innovation and inclusivity, offering a range of perks and development opportunities to support your career growth.

Benefits

25 days annual leave plus bank holidays

Enhanced maternity and paternity pay

Access to in-house GP

Access to CBT therapist

Employee Assistance Programme

Up to 50% staff discount on THG brands

Anniversary gifts for long service

Salary sacrifice scheme for personal tech

Refer a friend bonus

Buy back up to 3 days annual leave

Qualifications

• 3+ years in a CRM role with direct line-management experience.
• Ability to analyze data and draw actionable insights.
• Confident communicator with strong influencing skills.

Responsibilities

• Develop monthly CRM plans to meet commercial targets.
• Create workflows and automated emails to enhance customer experience.
• Manage and develop a team to deliver campaigns and communications.

Skills

CRM Management

Data Analysis

Stakeholder Communication

Team Management

Copywriting

Multitasking

Commercial Acumen

Language Skills (German, Dutch, Italian, Spanish)

Job description

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CRM Manager - EU | LOOKFANTASTIC, London

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Client:

THG

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

23027f89cbb2

Job Views:

9

Posted:

29.04.2025

Expiry Date:

13.06.2025

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Job Description:

About THG

We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

Life at THG Beauty

We’re home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty and the beauty subscription box brand Glossybox. And our portfolio of premium brands includes the likes of ESPA, Ameliorate and Grow Gorgeous – all of which are loved and trusted by millions of fans worldwide. We also partner with a network of more than 19,000 influencers to ensure brands can reach their audience anywhere in the world. It’s an incredibly exciting time to be joining the team.

Why be a CRM Manager at THG?

We are looking for an experienced CRM Manager who wants to come in and take the lead in this newly created role, as we look to significantly grow our core EU markets. The CRM Manager (LOOKFANTASTIC EU) will be responsible for delivering the CRM strategy for the EU markets to align with country maturity and business growth ambitions.

As a CRM Manager, you'll:

• Develop monthly CRM plans (email and push app) that align with the overarching LOOKFANTASTIC CRM strategy; meeting commercial targets whilst delivering an optimal customer experience.
• Create and optimise workflows and automated emails to enhance the overall customer experience and drive an increase in customer retention.
• Lead Test & Learn initiatives in your markets: Planning, implementation & reporting of a regular testing framework across each CRM channel, aligned to overall strategy.
• Identify touchpoints for improvement and implement strategies to maximize customer satisfaction, retention and lifetime value.
• Contribute regularly to trading meetings and communicate to senior stakeholders to update on the performance of campaigns within CRM channels.
• Manage, motivate and develop a team to deliver campaigns and communications to meet targets, whilst supporting their personal goals and objectives.

What Skills and Experience Do I Need?

• 3+ years in a CRM role with some direct line-management experience
• German, Dutch, Italian or Spanish language skills desirable but not essential
• Writing and proof-reading copy for CRM channels
• Comfortable analysing data and drawing out actionable insights
• Confident dealing with senior stakeholders
• Highly articulate and confident communicator with strong influencing skills
• Ability to work with multiple stakeholders in a fast-paced environment
• Self-motivated multi-tasker able to handle multiple projects with good time management
• Strong commercial acumen

What’s in it for me?

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.
• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Access face-to-face and virtual appointments with our in-house GP.
• Access our in-house CBT therapist.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Up to 50% staff discount on THG brands.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.