CRM Manager - Avant Arte

Avant Arte; London; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

An innovative firm is looking for a CRM Manager who combines creativity with analytical skills to enhance customer engagement. This pivotal role involves planning and executing email marketing campaigns, refining processes, and driving strategic direction to improve the collector experience. Join a passionate team dedicated to making art accessible and building meaningful connections with art enthusiasts. If you thrive in a dynamic environment where your contributions matter, this is the perfect opportunity for you.

Benefits

25 days annual leave + bank holidays

€1,000 annual L&D budget

Generous equity options

Enhanced maternal and paternal leave

Qualifications

• Experience in running engaging email marketing campaigns.
• Ability to analyze data and translate insights into action.

Responsibilities

• Plan and execute email marketing campaigns for product releases.
• Drive improvements across the CRM journey to enhance customer experience.

Skills

Email Marketing

Data Analysis

Copywriting

Project Management

CRM Tools

Tools

HubSpot

Klaviyo

Job description

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£50k - 55k per year + Excellent Benefits

Up to £33300 per annum + 3% flex fund after 3 months

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If you're ready to lead with creativity and data-driven insights, and have a passion for connecting people with art, we'd love to hear from you!

Avant Arte is on a mission to make discovering and collecting art radically more accessible for a new generation. We've grown from a passionate blog into a curated marketplace, collaborating with leading contemporary artists worldwide to create bespoke limited-edition artworks. Our community now spans over 3.3 million art enthusiasts across more than 100 countries.

We're a small team with big ambitions, committed to creating an environment that's thoughtful and progressive as we scale. We value autonomy, encourage learning from mistakes, and strive to build something meaningful together. Diversity and inclusion are at our core, as we believe a variety of perspectives makes us infinitely better.

We need a CRM Manager who's not just about the numbers but is passionate about storytelling and engagement. This role is pivotal in shaping our CRM vision, refining processes, and driving the strategic direction of our campaigns to enhance the collector experience.

What you'll do...

Release Campaigns & Customer Journeys

• Plan and execute thoughtful email marketing campaigns for each release, from first tease to launch and beyond.
• Create clear, repeatable workflows that bring structure and consistency to our approach, while leaving space for creative expression.
• Use smart segmentation to make sure the right people see the right things at the right time.
• Drive improvements across the CRM journey (from onboarding to post-purchase) to turn first-time buyers into lifelong collectors.
• Define what success looks like for each campaign, track performance, and spot opportunities to do better every time.
• Partner with brand, content and design teams to ensure every campaign looks and sounds on point.
• Work closely with product and data teams to integrate insights, enrich our CRM tools, and build useful dashboards.
• Sync up with sales and marketing to ensure email supports broader commercial and creative goals.
• Run an always-on programme of testing across subject lines, content, and audience segments.
• Use data and insights to guide decision-making, inform creative, and evolve our CRM strategy.
• Share your findings with the wider team, closing the loop between insight and action.

Who you are...

• A balance of creative instinct and analytical thinking, you know how to tell a story and optimise a funnel.
• Hands-on experience running email marketing campaigns that genuinely engage, not just convert.
• A sharp eye for data, and the ability to translate it into insight and action.
• Good copywriting skills. You can write emails that feel human, relevant and on-brand.
• Familiarity with tools like HubSpot, Klaviyo, or similar CRM/email platforms.
• Strong organisation and project management skills; you're comfortable juggling multiple campaigns at once.
• Excellent collaboration and communication skills; you’re a team player who loves bringing people together to get great work done.

?? Salary: £40,000 - £50,000 DOE ? Logistics:? Shoreditch office, hybrid

More information:

?? 25 days annual leave + bank holidays + 4 extra company wide days

?? €1,000 annual L&D budget

?? Generous equity options

?? Enhanced maternal and paternal leave

These jobs were popular with other job seekers

£50k - 55k per year + Excellent Benefits

Up to £33300 per annum + 3% flex fund after 3 months