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CRM Manager
JR United Kingdom
Orpington
Hybrid
GBP 60,000 - 80,000
Full time
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Job summary
An innovative subscription service in the UK is seeking a dynamic individual to lead the transition of CRM activities in-house. This role involves hands-on management of segmentation, retention strategies, and AB testing, ensuring a seamless integration into a fast-paced environment. With a focus on delivering high-value prize draws, this position offers a unique opportunity to shape customer engagement and drive growth. If you have a background in gaming or gambling and are ready to make a significant impact, this could be the perfect role for you!
Qualifications
- Experience in gaming or gambling is preferred.
- Hands-on experience with segmentation and retention strategies.
Responsibilities
- Transition CRM activities in-house while managing segmentation and retention.
- Conduct AB testing and optimize customer engagement strategies.
Skills
Job description
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SOUTH EAST LONDON – HYBRID – 3 DAYS IN OFFICE
*Please note, you must be a UK resident and have full right to work in the UK*
THE COMPANY
This UK-based subscription service offers members daily prize draws for high-value items, from cars to holidays to cash prizes! There are also free entry routes to their prize draws.
THE ROLE
Currently, all CRM activity is outsourced to an agency. You’re being brought in to move the function in-house while remaining hands-on and getting stuck in with segmentation, testing, retention, and more.
SKILLS + EXPERIENCE
- Gaming/gambling background preferred
- Klaviyo or Braze experience
- Current hands-on experience across segmentation, retention and AB testing
- The ability to work in a fast-paced scale-up as an individual contributor
HOW TO APPLY
If this sounds like the role for you, swiftly send over your CV to Izzi at Harnham by using the link below.
KEY TERMS
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