CRM Manager

Volkswagen Group UK; Milton Keynes; On-site; GBP 35,000 - 55,000; Part time

Job summary

Ein spannendes Unternehmen sucht einen CRM-Manager für das CUPRA & SEAT-Team. In dieser Teilzeitrolle sind Sie verantwortlich für die Entwicklung und Verwaltung der CRM-Kundenreise, wobei Sie innovative Kommunikationsstrategien nutzen, um die Kundenbindung zu stärken. Sie arbeiten eng mit verschiedenen Managern zusammen, um datenbasierte Erkenntnisse zu gewinnen und Kampagnen zu optimieren. Diese Position bietet die Möglichkeit, in einem dynamischen Umfeld zu arbeiten, das sich auf nachhaltige Mobilität und digitale Innovationen konzentriert. Nutzen Sie die Chance, Teil eines zukunftsorientierten Teams zu werden und Ihre Fähigkeiten in einem unterstützenden Umfeld weiterzuentwickeln.

Benefits

Wettbewerbsfähiges Gehalt

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Discretionary Bonus

Erhöhte Rentenbeiträge

Private Gesundheitsversorgung

27 Tage Urlaub plus Feiertage

Lebensversicherung

Gesundheits- und Wellnessunterstützung

Flexible Vorteile

Qualifications

• Erfahrung in Marketingkommunikation oder CRM-Rollen.
• Fähigkeit zur Datenanalyse und -interpretation.

Responsibilities

• Entwicklung und Verwaltung der CRM-Kundenreise über Vertriebskanäle.
• Identifizierung und Implementierung von CRM-Kampagnen.

Skills

Projektmanagement

Organisationsfähigkeiten

Stakeholder-Management

Kundenorientierung

Kommunikationsfähigkeiten

Kreatives Urteilsvermögen

Selbstmotivation

Marketingkommunikation

Datenanalyse

Agentur- und Budgetmanagement

Job description

About The Role

We have an exciting opportunity to join the CUPRA & SEAT team as the CRM Manager on a part-time, fixed-term contract until April 2026.

Reporting to the Customer Experience Strategy Manager, you will develop and manage all aspects of the brand's CRM customer journey across sales channels and customer types, from enquiry to repurchase. You will work closely with the CRM Manager and the Data Intelligence and Loyalty Manager to leverage new technology and deliver innovative communication strategies.

Your responsibilities include identifying and implementing CRM campaigns, utilizing data strategies, optimizing performance, and deriving insights for future campaigns.

Skills & Experience

• Excellent project management and delivery skills
• Strong organisational abilities to manage multiple projects
• Collaborative working style and stakeholder management skills
• Customer-centric approach to business questions
• Excellent verbal and written communication skills
• Strong creative judgment
• Self-motivated and forward-thinking
• Experience in marketing communications or CRM roles
• Data analysis and interpretation skills
• Experience with agency and budget management

What We Offer

Competitive salary, car schemes (including for family members), discretionary bonus, enhanced pension contributions, private healthcare, 27 days holiday plus bank holidays, life assurance, health & wellbeing support, and flexible benefits tailored to your lifestyle.

About CUPRA UK

At CUPRA UK, our people are our priority. We believe in attracting and developing talented individuals and providing opportunities for growth within a progressive brand.

About Us

Volkswagen Group comprises six brands, each with its own identity, creating iconic vehicles from luxury sports cars to family vans. Our goal is to deliver sustainable mobility driven by innovation and customer focus. Join us during a transformative era marked by digitalisation, electrification, and autonomous mobility. We welcome diverse backgrounds and perspectives to shape the future of mobility.

To apply, please submit your application promptly as we reserve the right to close the vacancy early to ensure a positive candidate experience. Once closed, we cannot consider further applications.