CRM & D2C Website Manager

Nirvana Brands; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A fast-growing company in the perfume and cosmetics industry seeks an E-Commerce Website Manager to oversee their Shopify operations. This role involves enhancing customer experience, managing marketing campaigns, and collaborating with various teams to drive sales. If you're passionate about e-commerce and digital marketing, this is an exciting opportunity to make a significant impact.

Benefits

Dynamic e-commerce environment

Ownership over key decisions

Collaboration with various teams

Qualifications

• Experience managing a Shopify store or similar e-commerce platform.
• Strong understanding of email marketing tools like Klaviyo.
• Ability to analyze sales and website performance.

Responsibilities

• Monitor and maintain the Shopify website for a seamless user experience.
• Manage Klaviyo email marketing campaigns and track performance.
• Oversee customer inquiries and manage refunds according to policies.

Skills

Problem-Solving

Customer Service

Data Analysis

Tools

Shopify

Klaviyo

Google Analytics

Job description

Location: London, 4 days a week in the office - 1 day working from home.

Nirvana Brands Limited is a fast-growing company in the perfume and cosmetics industry. We are an international distribution and manufacturing company working with L’Oréal one of the prestige perfumery brands of the industry.

About the role

We are looking for a proactive and detail-oriented E-Commerce Website Manager to oversee and optimise our new Shopify website. This role involves managing website operations, coordinating with developers, ensuring smooth fulfilment, and improving customer experience. If you have a passion for e-commerce, digital marketing, and operations, this is a great opportunity to make an impact!

Key Responsibilities

Website & Platform Management

• Monitor and maintain the Shopify website, ensuring a seamless user experience.
• Work closely with developers & IT teams to implement updates, troubleshoot issues, and manage integrations.
• Ensure business terms and policies on the website are kept up to date.
• Analyse and generate performance reports from Shopify, sharing insights with relevant teams.

Marketing & Promotions

• Manage Klaviyo email marketing – segment audiences, schedule campaigns, and track performance.
• Collaborate with the marketing team to upload, manage, and optimise promotions.
• Track and analyse ROI on campaigns & promotions, making data-driven recommendations.
• Ensure compliance with fulfilment agreements and maintain smooth order processing.
• Forecast demand and communicate stock needs with fulfilment providers to prevent stockouts.
• Monitor order trends and identify any supply chain inefficiencies.

Customer Experience & Support

• Oversee and respond to customer emails, resolving inquiries and product requests.
• Manage refunds & returns according to website policies.
• Ensure all customer interactions align with brand standards and service levels.

Reporting & Compliance

• Generate and manage Shopify sales reports, sharing key insights with finance and marketing teams.
• Assist with monthly downloads/uploads of sales data for tax reporting.
• Keep track of website analytics, customer behaviour, and conversion rates to drive improvements.

This role will include the responsibilities mentioned above, but will not be limited to them. As the business grows and evolves, we may ask you to take on additional tasks or projects to help support the team and smooth running of the business.

Key Skills & Experience

• Experience managing a Shopify store (or similar e-commerce platform).
• Strong understanding of Klaviyo (or other email marketing tools).
• Ability to analyse sales, promotions, and website performance.
• Knowledge of fulfilment processes & stock forecasting.
• Strong problem-solving skills and ability to work independently.
• Experience in customer service & refund processing.
• Familiarity with Google Analytics, Meta Ads, and digital marketing principles (preferred).

Why Join Us?

• Be part of a growing online business with room for innovation.
• Work in a dynamic e-commerce environment with ownership over key decisions.
• Opportunity to collaborate with marketing, developers, and fulfilment teams.

Place of work

• London office 2 days (Monday and Friday)
• Precious Brands office 2 days (Tuesday, Wednesday, Thursday)
• 1 day working from home (Tuesday, Wednesday, Thursday)

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Information Technology

• Industries

  Personal Care Product Manufacturing

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