CRM Copywriter

Dentsu Aegis Network Ltd.; London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

Dentsu Creative seeks a Copywriter to join its Performance Creative team in London. The role focuses on crafting impactful copy for digital, social, and CRM channels, requiring creativity and collaborative skills. Offering a great compensation package, benefits, and a hybrid work schedule, this position is designed for someone passionate about impactful storytelling and performance-driven results.

Benefits

Private health & dental insurance

Corporate discounts

Career development opportunities

29+ days of annual leave

Opportunity to volunteer for 2 days per year

Qualifications

• Demonstrable experience in advertising copywriting.
• Strong understanding of performance creative.
• Collaborative mindset with designers.

Responsibilities

• Develop engaging content across digital channels.
• Craft messages that resonate with diverse audiences.
• Support creative processes with clarity and brand alignment.

Skills

Creative thinking

Strong writing skills

Time management

Education

Strong portfolio in advertising copywriting

Job description

Dentsu Creative is a global creative agency network designed to unlockexponentialgrowth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively affect people, businesses and society. Established in June 2022, Dentsu Creative is integrated with Dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

Role Purpose

Are you a wordsmith with a passion for crafting compelling messages across digital landscapes? Join Dentsu Creative’s Performance Creative team, where you’ll work on developing standout creative ideas, bringing copy to life for a range of digital, social, and CRM communications. We’re looking for a Copywriter who is creative, curious, enthusiastic, and a natural problem solver with a strong work ethic.

What You’ll Be Doing

Developing ideas and creative concepts to solve marketing and business problems for clients, while producing engaging content for audiences

Developing and writing impactful copy across various digital channels, including social media (paid and organic), video, email and digital display formats

Crafting messages that adapt to different brand voices and resonate with diverse audiences

Creating detailed copy matrices to streamline and clarify messaging strategies

Translating client objectives into clear, engaging copy that aligns with brand goals and drives performance

Contributing to the creative process from ideation to execution, collaborating closely with designers to bring your words to life

Constantly learning and applying insights from creative testing and optimisation to refine and enhance performance-driven copy

What you bring

Demonstrable experience in advertising copywriting is a plus, but passion and a strong portfolio matter most

A knack for translating complex ideas into engaging, actionable copy

Strong understanding of performance creative, with an eagerness to learn about datadriven copywriting that drives results

Excellent time management and an ability to juggle multiple projects

Self-starter with a collaborative mindset, thriving in a team environment and eager to work hand-in-hand with designers

Naturally curious with a love for words and an attention to detail that borders on geeky— yes, you know the difference between an en dash and an em dash!

Key Responsibilities

Writes narratives, scripts and storyboards, annotations and treatments

Expresses ideas with clarity; on brand; on message and targeted to audience

Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity

Comprehends and understands brand continuity, brand guidelines and brand positioning

Creatively supports the effective use of technology and its applications to solve business problems

Contributes work to pitches

Drives, defines and feeds back on quality of briefs, regular reviews, feedback channels, creative quality and collaboration

Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors

Executes creative concepts together with Art Director at the direction of the creative director

Additional Information

You'll have a great compensation package, private health & dental insurance, corporate discounts and career development through Dentsu University, and free access to LinkedIn learning

29+ days of annual leave (25 days of regular holidays, birthdays off and 3 additional wellness days)

We also offer the opportunity to volunteer for up to 2 days per year and tend to close down the agency between Christmas and New Years

You'll have a hybrid working schedule, with flexible start/end hours

Dentsu does not discriminate against job applicants on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. Experience stipulated in this job description serves as a guide only and all applications will be considered on their merits, irrespective of experience.

As part of our Diversity and Inclusion agenda, and as an Equal Opportunities employer, if you require reasonable adjustments during the selection process please engage directly with your

#LI-DC

Location:

London

Job Description:

Dentsu Creative is a global creative agency network designed to unlockexponentialgrowth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively affect people, businesses and society. Established in June 2022, Dentsu Creative is integrated with Dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

Role Purpose

Are you a wordsmith with a passion for crafting compelling messages across digital landscapes? Join Dentsu Creative’s Performance Creative team, where you’ll work on developing standout creative ideas, bringing copy to life for a range of digital, social, and CRM communications. We’re looking for a Copywriter who is creative, curious, enthusiastic, and a natural problem solver with a strong work ethic.

What You’ll Be Doing

• Developing ideas and creative concepts to solve marketing and business problems for clients, while producing engaging content for audiences

• Developing and writing impactful copy across various digital channels, including social media (paid and organic), video, email and digital display formats

• Crafting messages that adapt to different brand voices and resonate with diverse audiences

• Creating detailed copy matrices to streamline and clarify messaging strategies

• Translating client objectives into clear, engaging copy that aligns with brand goals and drives performance

• Contributing to the creative process from ideation to execution, collaborating closely with designers to bring your words to life

• Constantly learning and applying insights from creative testing and optimisation to refine and enhance performance-driven copy

What you bring

• Demonstrable experience in advertising copywriting is a plus, but passion and a strong portfolio matter most

• A knack for translating complex ideas into engaging, actionable copy

• Strong understanding of performance creative, with an eagerness to learn about datadriven copywriting that drives results

• Excellent time management and an ability to juggle multiple projects

• Self-starter with a collaborative mindset, thriving in a team environment and eager to work hand-in-hand with designers

• Naturally curious with a love for words and an attention to detail that borders on geeky— yes, you know the difference between an en dash and an em dash!

Key Responsibilities

• Writes narratives, scripts and storyboards, annotations and treatments

• Expresses ideas with clarity; on brand; on message and targeted to audience

• Presents ideas to both the wider internal team and, occasionally, externally to clients with structure and parity

• Comprehends and understands brand continuity, brand guidelines and brand positioning

• Creatively supports the effective use of technology and its applications to solve business problems

• Contributes work to pitches

• Drives, defines and feeds back on quality of briefs, regular reviews, feedback channels, creative quality and collaboration

• Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors

• Executes creative concepts together with Art Director at the direction of the creative director

Additional Information

• You'll have a great compensation package, private health & dental insurance, corporate discounts and career development through Dentsu University, and free access to LinkedIn learning

• 29+ days of annual leave (25 days of regular holidays, birthdays off and 3 additional wellness days)

• We also offer the opportunity to volunteer for up to 2 days per year and tend to close down the agency between Christmas and New Years

• You'll have a hybrid working schedule, with flexible start/end hours

Dentsu does not discriminate against job applicants on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. Experience stipulated in this job description serves as a guide only and all applications will be considered on their merits, irrespective of experience.

As part of our Diversity and Inclusion agenda, and as an Equal Opportunities employer, if you require reasonable adjustments during the selection process please engage directly with your

#LI-DC

Location:

London

Brand:

Dentsu Creative

Time Type:

Full time

Contract Type:

Permanent

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