CRM Automation Manager

JR United Kingdom; Nottingham; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

Une marque en forte croissance recherche un expert Braze pour diriger l'automatisation du marketing à travers les canaux. Ce rôle clé implique de concevoir des campagnes ciblées et de collaborer avec diverses équipes pour améliorer l'expérience client. Avec une solide expérience dans Braze, vous aurez un impact direct sur la stratégie marketing et l'engagement client.

Benefits

Jusqu'à £60,000 selon l'expérience

Travail hybride flexible

Grande autonomie dans une entreprise axée sur les données

Qualifications

• Expérience significative avec Braze, y compris Liquid et Connected Content.
• Confiance technique avec des API et des flux de données.
• Expérience avec des tests A/B et metrics CRM.

Responsibilities

• Construire et optimiser des campagnes automatisées dans Braze.
• Gérer les intégrations entre Braze et les systèmes de produit et de données.
• Diriger la conception de tests A/B et le reporting de performance des campagnes.

Skills

Automation

Campaign Logic

API Experience

Analytical Thinking

Tools

Braze

Job description

Social network you want to login/join with:

This fast-growing, customer-first brand is scaling its CRM function and looking for a Braze expert to drive lifecycle marketing. If you’re passionate about building personalised, data-led customer journeys across email, push, and in-app – this is your chance to make a big impact in a high-growth environment.

THE ROLE

You’ll take full ownership of lifecycle journey automation in Braze, working across teams to deliver timely, relevant messaging at scale. From setting up complex campaign logic to driving API-based triggers and measuring performance, this is a hands-on role with big strategic influence.

Responsibilities:

• Build and optimise automated campaigns in Braze using Liquid, custom events, and multi-channel triggers.
• Own integrations between Braze, product, and data systems – ensuring reliable data flows and event tracking.
• Develop frameworks for scalable personalisation and modular content templates.
• Lead A/B test design and campaign performance reporting using CRM KPIs.
• Collaborate with Tech/Product on transactional messaging and data syncs.

YOUR SKILLS & EXPERIENCE

• Strong hands-on experience in Braze, including Liquid, Connected Content, and advanced segmentation.
• Technically confident – experienced with APIs, data feeds, and campaign logic.
• Analytical mindset with A/B testing experience and comfort owning CRM metrics.
• Curious, proactive, and comfortable taking end-to-end ownership of projects.

BENEFITS

• Up to £60,000 depending on experience
• Flexible hybrid working
• High autonomy in a growing, data-led business