CRM Account Manager

Intentive; United Kingdom; Remote; GBP 34,000 - 38,000; Full time

Job summary

Intentive, a dynamic CRM consultancy in London, seeks a CRM Account Manager to be its first permanent hire. This full-time position offers the opportunity to manage campaigns, build client relationships, and refine processes in a fast-paced, remote work environment. Candidates should have a strong background in CRM, email marketing, and a solid understanding of lifecycle marketing.

Benefits

28 days annual leave, including Bank Holidays

Training allowance for CRM certifications

Flexible working hours

Support for home working equipment

Occasional co-working office space in London

Qualifications

• 3-4 years in CRM and/or email marketing.
• Strong understanding of lifecycle marketing.
• Experience with various ESPs like Klaviyo and Iterable.

Responsibilities

• Manage automated campaigns and client relationships.
• Develop performance reports using engagement and revenue data.
• Collaborate with designers and copywriters to deliver high-value campaigns.

Skills

CRM experience

Email marketing

Strong communication skills

Lifecycle marketing

Problem-solving

Tools

Klaviyo

Iterable

Hubspot

Braze

Job description

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I make eCom brands +30% email revenue with intent-driven automation JUNE 2025 OFFER: Free Klaviyo Welcome Flow - test your emails against mine -…

Hello! Tom Seebold here I'm the founder of Intentive, a specialist CRM consultancy based in London.

We are on a mission to redefine the consultancy experience for a new generation of digital brands, large and small, and I'm looking for an awesome individual to become my first permanent hire.

A bit about Intentive

We're no batch-and-blast email agency. We are strategic and tactical in equal measure, and we use our expertise with MarTech to rapidly test new content ideas in front of real people, throughout the consumer lifecycle.

We interrogate data across variants to understand what's working, and double-down to produce game-changing results.

Dedication to the customer feedback loop is what propels us - using agile methodology and operating in cross-functional squads using sprints, we give ourselves as many opportunities to gather and harness our clients' feedback.

We've grown steadily since we were founded in 2023 by me, Tom Seebold (ex-Audible, EE, The New York Times), and we're now seeking our first permanent hire.

Our future CRM Account Manager

The reason we're hiring in-house is to meet growing demands and new clients, and help refine our processes to sustainably scale up.

This role will be perfect for someone with around 3-4 years CRM and/or email marketing experience, and someone looking for a fast-paced environment with plenty of autonomy.

How you'll make a huge difference

You'll directly manage campaigns, automated flows, and develop deep relationships with our awesome clients across a variety of sectors. You'll help them achieve their goals and surpass their expectations of our service.

You'll take pride in your work and have a meticulous level of detail in everything you do. Finding those 1% details that make the difference, whilst sprinting at our pace, is what sets us apart.

You'll be confident in collaborating with our freelance team of designers and copywriters to craft fantastic campaigns that deliver value and drive revenue.

You'll also enjoy working with engagement and revenue data to produce regular performance reports for our clients.

A bit more about you

You'll be based in the UK and have strong communication skills in English.

You'll already have a solid understanding of lifecycle marketing, and ideally you've cut your teeth on an ESP or two. Right now, we partner with Klaviyo and Iterable, and we also leverage Hubspot and Braze, but please still apply if you've used other tools.

While you're there, we'll also arm you with our own proprietary playbook, The Intentive Approach,to help guide you and grow your expertise.

If you're an entrepreneurial problem-solver, this could be the role for you. We need someone who can spot ways to become more efficient, and use technology (you find what you want to use) to help us tighten up our working processes to help us be more efficient and deliver a better service.

What you'll get:

• This is a full-time, permanent position
• Remote but you must be eligible to work in the UK (no sponsorships available, sorry!)
• Salary between £34-38k, dependent on experience
• Client revenue target bonus
• New business acquisition bonus
• 28 days annual leave, including Bank Holidays
• Training allowance for CRM platform certifications or experimentation tools
• Flexible working hours (core hours 10am-4pm GMT)
• Support for home working office equipment, if needed
• Occasional co-working office space in London for in-person meet-ups

How to apply:

Apply exclusively through LinkedIn.

Application process:

• We review your profile.
• Successful candidates will be asked to complete a short task and cover letter.
• Video call interview where you'll present your task
• Follow up final stage interview

Apply now and help us build what CRM should look like in 2025 and beyond.

Join Intentive as our new CRM Account Manager and first ever permanent hire.

I look forward to hearing from you.

Good luck :)

Tom Seebold

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Marketing Services

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