Creative Strategist-D2C startup

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We have partnered with one of the UK's fastest growing D2C marketplace start-ups who are looking for a Creative Strategist to work closely with their Head of Growth.

This role is about thinking big, executing quickly and acting with a commercial brain turning insights into powerful creative that sells.

What you'll be doing:-

• Develop and implement a content strategy focused on performance and conversion optimisation.
• Lead bold ideation and direction, consistently crafting ad concepts that tap into what's resonating in paid channels.
• Embrace a test-and-learn approach, rapidly evolving creative based on real-time performance metrics.
• Partner with performance marketers to optimise content based on sales-driving insights.
• Explore top-performing content across ad libraries and social platforms to inspire impactful future ads.
• Analyse competitor performance and translate insights into strategies that drive market advantage.

What we are looking for:-

• 2+ years experience in a performance-driven creative role. Ideally you've come from a DTC brand or a Media Agency with relevant industry focus.
• You have bags of experience with Meta and TikTok Ads and know what performs well and you know how best to optimise creatives for each platform.
• You act with a commercial brain i.e not every idea is focussed on what looks the best, it needs to make sense commercially.
• You are performance minded and able to interpret live data and adjust creative accordingly.
• You've worked in a lean setup and are happy to run with autonomy when needed.