Content Strategist, Insights & Thought Leadership

TravelPerk; City Of London; Remote; GBP 80,000 - 100,000; Full time

Job summary

A leading business travel platform is seeking a Head of Insights to create and lead a new insights function. This role involves transforming data into compelling narratives that inform and shape the industry conversation. Candidates should have extensive experience in brand insights or research-led content, be confident with data analysis, and possess excellent storytelling skills. Competitive compensation and numerous benefits are offered.

Benefits

Competitive compensation including equity

Generous vacation days

Health perks including private healthcare

TravelPerk events

Mental health support

VolunteerPerk - 16 paid hours to volunteer

Work from anywhere allowance of 20 days per year

Qualifications

• Proven experience in a senior brand insights or thought leadership role.
• Strong portfolio showcasing data-driven storytelling.
• Confidence in working independently and collaboratively.

Responsibilities

• Build a brand insights function to enhance thought leadership.
• Deliver original content based on data insights.
• Collaborate across teams to align insights with campaigns.

Skills

Data storytelling

Research and analysis

Collaboration

Editorial instincts

Problem-solving

Tools

SQL

Business Intelligence tools

Job description

TravelPerk is a hyper-growth SaaS business travel platform and a pioneer in the future of travel for work. Its all-in-one platform gives travelers the freedom they want whilst providing companies with the control they need. The result saves time, money, and hassle for everyone.

TravelPerk has industry-leading travel inventory alongside powerful management features, 24/7 customer support, state-of-the-art technology, and consumer-grade design.

Founded in 2015 and headquartered in Barcelona, we’ve grown to over 1,400 people across Europe and North America. In 2022 we became a ‘unicorn’ and in 2025 we raised $200 million in a Series E funding round, increasing our valuation of $2.7 billion.

We’ve been winning awards too. Since 2023, we’ve been voted one of the best places to work, one of the fastest-growing apps and tech companies, and a leading pioneer of business travel.

These are just some of the reasons why global brands like Wise, Red Bull, GetYourGuide, and Aesop trust us to get the most out of their travel.

About the role

We’re looking for a visionary and analytical Head of Insights to launch and lead TravelPerk’s first insights function - transforming data into stories that spark attention, build trust, and shape the conversation around business travel, expense management, and the future of work.

This is a rare opportunity to build something from the ground up. You’ll blend the curiosity of a researcher with the voice of a storyteller - mining trends from our product and platform data, commissioning original research, and publishing content that sets the agenda in our industry.

We want to be bold. We want to be useful. And we want to be talked about. This role sits at the heart of that ambition.

What you’ll do

• Build a new function. Design and launch a brand insights capability that powers our thought leadership, content strategy, PR and campaign messaging.
• Create standout content. Deliver original, data-led stories - from single powerful charts to long-form reports and sharp opinion pieces - that elevate our brand and point of view.
• Leverage proprietary data. Work closely with our data teams to uncover trends in travel behaviour, expense policy, and the modern workplace using TravelPerk’s platform data.
• Commission research. Identify gaps and lead third-party surveys or market studies to deepen and validate our insights.
• Drive rhythm and relevance. Establish a publishing cadence that builds familiarity and anticipation with our target audience (e.g. weekly, monthly, quarterly drops).
• Work across the business. Partner with the wider team across marketing, product, finance and data team to design to align insights with go-to-market efforts and campaign calendars.
• Measure what matters. Define and track success through reach, engagement, share of voice, and audience growth - not short-term lead metrics.

What We’re Looking For

• Proven experience in a senior brand insights, research-led content, or strategic thought leadership role - ideally within B2B SaaS, fintech, media, or professional services.
• A portfolio that shows you can turn data into stories that inform, surprise and resonate - whether through visuals, reports, or narrative content.
• Confident with data - comfortable briefing analysts, digging into dashboards, or interpreting trends. (SQL or BI tools a plus, but not essential.)
• Strong editorial and storytelling instincts with a sharp eye for what makes content valuable and shareable.
• Skilled at collaborating across marketing, product, finance, data and comms - and able to work independently when needed.
• A bias for action and experimentation. You’re not waiting for the perfect dataset - you’re out to find what’s interesting and get it in front of the right people.
• Curious about business travel, finance, tech, and the cultural shifts shaping how we work.

Our Benefits

• A competitive compensation package, including equity in TravelPerk;
• Generous vacation days so you can rest and recharge;
• Health perks such as private healthcare or gym allowance, depending on your location;
• Unforgettable TravelPerk events;
• A mental health support tool for your wellbeing;
• Exponential growth & personal development opportunities.
• VolunteerPerk - 16 paid hours per year to volunteer for a cause of your choice.
• Work from anywhere in the world allowance of 20 working days per year.
• IRL English or Spanish Lessons are held in the Barcelona office.

We prioritize experience and potential over academic qualifications for this role. We believe that talent and ability aren't always reflected in formal credentials.

TravelPerk is a global company with a diverse customer base—and we want to ensure that the people behind our product reflect that. We're an equal opportunity employer, meaning you're welcome at TravelPerk regardless of your appearance, where you're from, or anything else that makes you.

All official communication from TravelPerk comes from @travelperk.com email addresses, our verified social media channels, or recruiters listed on our official LinkedIn page. We will never ask candidates to pay for equipment or make any kind of payment during the hiring process.