Content Specialist

JR United Kingdom; Basildon; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A Manchester-based International Digital Marketing Agency is seeking a Content Specialist to drive growth for three new client brands. This role includes regular travel to Cyprus and focuses on implementing content strategies across various platforms. The ideal candidate will have strong skills in SEO, content writing, and analytics to optimize brand presence.

Benefits

25 days holiday per year plus bank holidays

Flexible working

Private health care

Enhanced maternity and paternity packages

Access to discount and reward portals

Qualifications

• Strong knowledge of current content marketing trends.
• Experience in content and ad copywriting.
• Understanding of SEO fundamentals aligned with Google algorithms.
• Experience distributing content via social media platforms.

Responsibilities

• Assist teams and stakeholders in executing brand strategies.
• Implement content marketing strategies throughout the customer journey.
• Collaborate with agencies to produce high-quality content.
• Analyze web metrics to assess content success.

Skills

Content Marketing Trends

Content and Ad Copywriting

SEO Fundamentals

Social Media Distribution

Video Content Ideation

Detailed Reporting

Budget Management

Job description

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Manchester based with regular travel to Cyprus - 1 week per month

Content Specialist / Digital Marketing Agency / International clients / Regular travel to Cyprus 1 week per month / 25 days holiday per year plus bank holidays / Flexible working / Private health care / Enhanced maternity and paternity packages / Access to discount and reward portals

The Content Marketing Specialist will be responsible for 3 brands new to the agency, focusing on growth. You will explore multiple strategies for these brands, working across various attributes and collaborating with different teams. This International Digital Marketing Agency has experienced recent growth and is expanding its service offerings.

Reporting to the Social Media Team Lead, the Content Specialist will:

• Assist teams and stakeholders in executing brand strategies.
• Implement content marketing strategies throughout the customer journey.
• Collaborate with agencies to produce high-quality content and creative assets.
• Deliver engaging content to clients.
• Plan content calendars with agencies.
• Revise and optimize existing content based on SEO research.
• Analyze web metrics to assess content success and develop optimization plans.
• Create content distribution networks across marketing channels.
• Perform audits on site usability, content, and branding from a user perspective.
• Publish digital content via a CMS.
• Maintain consistent tone of voice, visual style, and brand adherence across all touchpoints, following brand guidelines.

Requirements:

• Strong knowledge of current content marketing trends.
• Experience in content and ad copywriting.
• Understanding of SEO fundamentals aligned with Google algorithms.
• Experience distributing content via social media platforms.
• Ideation and execution of video content.
• Detailed reporting skills to demonstrate content ROI.
• Ability to work independently and within teams.
• Experience managing budgets.

This role is ideal for someone eager to impact their career and contribute to the growth of clients and brands. Regular travel to Cyprus (1 week per month) is essential to support growth strategies for new clients. The rest of the time, you'll split your work between Manchester offices and home.

If this sounds like the perfect opportunity and you're ready for the challenge, apply now.