Content Producer

Make-A-Wish® UK; Reading; Hybrid; GBP 30,000 - 50,000; Full time

Job description

About the Role

Location & Contract: This is a full-time, fixed term contract (12 months, maternity cover). The role is hybrid working, with travel required to our Reading hub at least twice per month.

There will be the occasional requirement to travel to capture both week day and weekend/out-of-hours wishes and events. This could mean filming interviews at family homes or coordinating freelancers at a challenge event like the London Marathon or our annual ball.

Closing Date: Sunday 27th April, 5:00 pm

*We reserve the right to close this advert earlier if we receive sufficient applications. If you are interested in this role, please submit your application as soon as possible.

As the Content Producer, you will be leading on the creation, production and editing of all visual content for Make-A-Wish UK which aligns with the organisation's overarching strategy and goals, and the core content objectives across the year. This includes video, photography, audio and event materials. Collaborating with those across the organisation to anticipate content needs, you will be driving effective project management to ensure timely delivery, and ensure consistent brand and messaging is communicated on all our channels and through all our networks.

Key Responsibilities

• Editing video and photo content in line with briefs, producing powerful story-led content that drives optimum results, fulfilling the organisational content strategy.
• Creating a wide range of video content including social media shorts, appeal films, events coverage and adverts.
• Working with external videographers, photographers and content-related freelancers to ensure they are fully briefed to maximise content quality as well as informed and competent regarding the sensitivities around capturing wish family content safely.
• Responsible for managing Make-A-Wish production equipment, and for the maintenance of said materials.
• Anticipating and actively seeking out the content needs of the organisation, ensuring all content we capture has intent and purpose behind it, and considers how we can maximise the value from the opportunity, so it goes beyond one-off asset creation to drive optimal return on investment.
• Empower, inspire and champion wish families to allow us to capture authentic, impactful stories that drive our income generation activities, working closely with the Wishgranting team alongside Communications team colleagues to ensure we capture the right stories in the right way.
• Championing the alignment internally on a consistent approach to applying key messaging to content as it applies across all teams.

Essential Criteria:

• Demonstrable experience of producing and editing video content with storytelling at the heart and producing content and campaigns that have driven measurable action and results. This includes experience video editing, particularly using Adobe Premiere Pro and experience/understanding of wider Adobe Suite tools.
• Have an understanding of different channels, audience requirements and response approaches.
• Have an understanding of audience insight and how it applies to developing content and stories framework.
• Championing the importance of applying consistent, powerful messaging and content.
• Practical knowledge of video production and operating basic equipment.
• Have excellent communication skills, including the ability to work effectively at different levels in the organisation, including with those whose views who may differ to your own.

Desirable Criteria

• Experience conducting face-to-face, telephone and/or email interviews (if no experience, be willing to learn)
• Experience working in the non-profit sector and specifically of developing and delivering fundraising stories
• Understanding what makes effective content, how to measure content effectiveness and how to utilise this to optimise future capture.
• Have experience with volunteer management, including integrating volunteers and networks into teams.

At Make-A-Wish, we believe that agile working gives everyone an opportunity to have their own work pattern that suits their role and individual needs. We believe this is the most effective way to give our best to wish children and supporters, and as a result deliver our charitable mission in the most effective way; whilst ensuring we create a happy workplace.

The organisation is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. Relevant level of DBS check will be required for this role. Employment is subject to positive references and proof of the right to work in the UK.

Make-A-Wish is also committed to attracting and recruiting diverse people as it’s vital that we strive towards ensuring that our trustees, employees, ambassadors and volunteers reflect the communities we seek to serve.

To apply for this role:

To apply for this role, please see further details on our website.

Interviews & Expected start date: First stage interviews will take place on week commencing 5th May (virtual) and second stage interviews will take place on week commencing 19th May (in-person). The expected start date for the successful candidate would be week commencing 13th July.