Content Planner and Developer

ZipRecruiter; London; On-site; GBP 35,000; Full time

Job summary

A family-run company dedicated to reimagining the hospitality experience is seeking a Content Planner and Developer. You will create impactful content to enhance brand presence across multiple channels and contribute to exceptional guest experiences at Imperial London Hotels.

Benefits

28 Days Holiday pro-rata

Free meals on duty

Uniform & dry-cleaning

Workplace pension scheme

Early Pay

Employee recognition

Mental health support

Employee Assistance Programme

Qualifications

• Experience creating and executing effective content plans.
• Strong storytelling skills and ability to manage multiple projects.

Responsibilities

• Create and oversee content across multiple platforms.
• Collaborate with designers and stakeholders for campaign success.
• Maintain on-brand messaging and conduct audience research.

Skills

Creative thinking

Content strategy

Storytelling

Project management

Social media proficiency

Job description

Job Description

Content Planner and Developer

Imperial London Hotel's Central Offices, Bloomsbury, London

£35,000.00 + Benefits / Permanent - Full Time

We’re looking for a talented and proactive Content Planner and Developer to join our team, based in Bloomsbury, central London. As a key member of our department, you’ll play a vital role in strategically planning and creating content for our Master-brand, individual hotel brands and our various F&B outlets. This is an exciting and varied role working in a face-paced, bustling hotel environment, which requires a flexible, proactive approach, brilliant creative skills and excellent understanding of how to develop and implement content across multiple channels. The ideal candidate will be super-organised with a proven track translating creativity from idea to execution. While technical excellence is essential, your core responsibility will be to aligned with our purpose of creating memorable stays through supporting teams to deliver outstanding guest experiences and enabling operational success.

ABOUT US:

We are Imperial London Family of Hotels, a family-run company dedicated to rewriting the traditional hospitality mindset. We operate 8 hotels and 9 restaurants in the heart of Bloomsbury, London, and we believe that great hospitality starts with the right people. With many new adventures in our midst, such as the opening of Imperial Hotel – an elevated lifestyle hotel - we are looking for someone to come on board and bring their content expertise to support us in our next chapter!

WHY JOIN US?

People at our Heart: We prioritise people - both our guests and our team members. By crafting compelling brand narratives and experiences, you’ll directly contribute to creating memorable guest journeys and building a strong brand presence.

Varied Work Environment: Each day brings new challenges and opportunities as you collaborate with teams across our hotels - all located just a short walk from each other. Whether it’s helping to develop marketing campaigns, researching brand opportunities, managing projects, working on creative briefs or launching new initiatives, you’ll be part of a team that drives our brand forward.

Exciting Future: With a 185-year legacy, our company combines the stability of a long-standing 7th family business with the innovation of a startup. We have big plans for growth, and we need someone who shares our excitement for the future whilst living our core values of positivity, care, collaboration, growth and pride.

WHAT YOU’LL BE DOING:

• Creating, curating and overseeing compelling content across multiple platforms such as web, social, email and print that brings our brands’ personalities to life
• Building content calendars and workflows that keeps everything running smoothly
• Collaborating with designers, marketers, agencies/suppliers and hotel teams to bring campaigns and concepts to life
• Keeping our content consistent, on-brand and always audience-first
• Diving into research, trends, competitor analysis and audience insights
• Managing projects, timelines and resources effectively and efficiently
• Keeping our content libraries fresh, organised and full of the good stuff
• Jumping into brainstorming sessions and bring bold new ideas to the table

SKILLS WE ARE LOOKING FOR:

• Ability to develop and execute effective content plans aligned with business goals
• Skilled in maintaining a unified voice and style that reflects our brand identities across copy and content
• You’re a creative thinker with a flair for storytelling across formats with experience taking a concept from idea to implementation
• Ability to work effectively with designers, marketers, external agencies/suppliers and other stakeholders
• You’re confident creating and managing content strategies and calendars
• You’ve got a good grasp of social platforms (Instagram, Meta, X, LinkedIn), being in-the-know with the latest and greatest
• You thrive in fast-paced environments, juggling multiple projects and deadlines with ease
• You’ve worked cross-functionally and know how to take others on the creative journey
• You’re in-the-know, always hunting for inspiration - from hospitality trends to social memes
• Ability to tweak tone, format and approach based on audience and platform, and to generate fresh, engaging ideas
• You’re full of ideas and know how to bring them to life, understanding how to budget when it comes to creative assets and content production

Desirable Skills (Not required but a plus):

• Experience in the hospitality industry
• Wide network of creative collaborators
• Multi-site experience

What you'll get in return:

• 28 Days Holiday pro-rata increasing with length of service up to 33 days
• Free meals on duty
• Uniform & dry-cleaning
• Workplace pension scheme
• Early Pay - Instantly access a portion of the pay you’ve already earned
• £300 Refer a Friend Scheme
• Employee recognition
• Employee awards
• Social events
• Interest-free Season Ticket Loan / Travelcard Loan
• 50% discount to friends and family in our hotels on hotel rooms & 20% discount in our restaurants (subject to availability)
• Local discounts at Gym, Dry Cleaners, Bowling and Restaurant outlets
• Shopping discounts across several high-street brands and online retailers (via Each Person)
• Nursery Scheme via Each Person (subject to eligibility)
• Mental health first aiders support & well-being
• Employee Assistance Programme- Supported by Hospitality Action

You can explore additional benefits here: