Content Marketing Specialist (In-House )

Justyne Whyke; London; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading company in the commercial finance sector is seeking a Content Marketing Specialist to enhance membership engagement through strategic content. This role involves diverse responsibilities from developing a marketing strategy to crafting engaging copy, ensuring high-quality communication across all platforms. With a supportive and collaborative team culture, this opportunity offers flexible working arrangements and competitive compensation.

Benefits

Flexible working

Collaborative team environment

Benefits package

Qualifications

• Proven experience in content marketing or communications in B2B or financial services.
• Excellent writing, editing, and proofreading skills.
• Familiarity with content performance analytics.

Responsibilities

• Develop and execute a content marketing strategy focused on membership engagement.
• Write and edit high-quality B2B content including thought leadership.
• Plan and distribute content across multiple channels.

Skills

Copywriting

Content Strategy

SEO Principles

Email Marketing

Project Management

Tools

Marketing Tools

Job description

Content Marketing Specialist (In-House )

Discipline: Marketing (B2B).
Sectors: Associations / Institutions, B2B, Finance.

Offices in Central London. Your location negotiable, plus flexi-time.

£40-£55K + benefits, hybrid or fully remote working. We’re working with a membership and trade body for the commercial finance industry. They seek a Content Marketing Specialist tohelp lead the creation and distribution of compelling content that can enhance and strengthen engagement with the membership andhelp promote new membership and their events.

You will have strong copywriting skills and be responsible for owning the content strategy, writing engaging content and developing assets that align with the vision, values and strategic aims of the company. You will work closely with the events team to support the promotion and marketing of flagship events.

The Role

• Develop and execute a content marketing strategy that supports membership engagement, lead generation, and brand awareness.
• Plan, create, and distribute content across channels and audiences, including newsletters, social media, website, and printed publications.
• Write and edit high-quality copy tailored to B2B audiences in commercial finance, including thought leadership, case studies, interviews, and press releases.

About You

• Proven experience in content marketing, copywriting, or communications, ideally in a B2B or financial services environment.
• Excellent writing, editing, and proofreading skills with an ability to turn complex information into clear, engaging content.
• Hands-on experience with marketing tools.
• Strong understanding of CRM and email marketing best practices.
• Ability to work effectively in a remote setting with good, proactive project management skills and time management.
• Creative flair and a keen eye for detail, ensuring accuracy and consistency.
• Familiarity with SEO principles and content performance analytics.

In Return

£40-£55K + benefits, flexible working. This is a newly created role within the marketing and communications team. You will work with a superb team, who are fun, supportive and very collaborative, they are a true team culture.

To Apply

Please apply online or by sending your CV to [e-mail]. Alternatively, feel free to call Justyneon 07971 361206 for a chat through the role.