Content Marketing Manager (Intellectual Property)

Clarivate Analytics; Greater London; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Hybrid working model

Job summary

Clarivate Analytics is seeking a Content Marketing Manager for the IP Global Marketing team in London. You will craft high-quality thought leadership and editorial content for intellectual property professionals worldwide, collaborating with subject matter experts and cross-functional teams to support business objectives.

You will lead content creation, manage editorial calendars, and use performance metrics to refine strategies.

Qualifications

• Minimum 5 years of experience in content marketing, editorial, journalism, or related discipline.
• Bachelor's degree or equivalent relevant experience.
• Proven experience developing and executing B2B content marketing initiatives.
• Strong writing and editing skills with thought leadership, editorial content, reports, blogs or similar assets.
• Experience working with subject matter experts and business stakeholders to develop content.
• Experience managing editorial calendars and content production workflows.
• Experience using content performance metrics and audience insights to inform strategy and optimisation.
• Experience managing multiple content projects and deadlines simultaneously.
• Experience in intellectual property, innovation, technology, legal tech, information services or related industries.
• Experience aligning content to marketing objectives, demand generation, or thought leadership programmes.
• Experience content audits, gap analysis, and topic planning.
• Working knowledge of SEO, search intent, and digital content optimisation best practices.
• Understanding of AEO, GEO, and AI-driven content discovery.

Responsibilities

• Create high quality thought leadership and editorial content for IP professionals worldwide.
• Lead content creation activities, coordinating contributions from SMEs, agencies, and freelancers.
• Develop high value content assets: flagship reports, executive thought leadership, blogs and customer stories.
• Manage and maintain the content calendar for consistent content across channels.
• Collaborate with product, strategy, sales, and marketing to identify content opportunities aligned to business priorities.
• Contribute to IP blog strategy and publishing model to shape editorial content across launches and campaigns.
• Use performance data and search trends to improve content discovery and engagement.

Skills

Content Marketing

Editorial

B2B Content

SEO

Content Strategy

Cross-functional

Metrics

Deadlines

Education

Bachelor's degree

Job description

We're hiring a Content Marketing Manager to join our IP Global Marketing team in London, UK. In this role, you'll create high quality thought leadership and editorial content for intellectual property professionals worldwide. Working with subject matter experts and cross functional teams, you'll develop content that informs audiences, supports business objectives, and strengthens Clarivate's position as a trusted partner within the intellectual property ecosystem. If you're passionate about creating insightful content that influences industry conversations and drives business impact, we'd love to hear from you.

About You – experience, education, skills, and accomplishments

• At least 5 years of experience in content marketing, editorial, journalism, or a related discipline.


• Bachelor's degree or equivalent relevant experience.


• Proven experience developing and executing B2B content marketing initiatives.


• Strong writing and editing skills, with experience producing thought leadership, editorial content, reports, blogs, or similar content assets.


• Experience working with subject matter experts and business stakeholders to develop content.


• Experience managing editorial calendars and content production workflows.


• Experience using content performance metrics and audience insights to inform content strategy and optimisation.


• It would be great if you also have Experience managing multiple content projects and deadlines simultaneously.


• Experience in intellectual property, innovation, technology, legal technology, information services, or related industries.


• Experience developing content aligned to wider marketing objectives, demand generation initiatives, or thought leadership programmes.


• Experience conducting content audits, gap analysis, and topic planning exercises.


• Working knowledge of SEO, search intent, and digital content optimisation best practices.


• Understanding of AEO, GEO, and emerging AI driven content discovery and search experiences.

What will you be doing in this role?

Create high quality thought leadership and editorial content that helps intellectual property professionals navigate industry trends, emerging challenges, and business critical decisions.

Lead content creation activities, including writing, editing, and coordinating contributions from internal and external subject matter experts, agencies, and freelance contributors.

Develop a range of high value content assets, from flagship reports and executive thought leadership to blogs, articles, and customer stories.

Manage and maintain the content calendar, ensuring a consistent flow of high quality content across channels.

Collaborate with product, strategy, sales, and marketing teams to identify opportunities for original content that addresses audience needs and business priorities.

Contribute to the development of our IP blog strategy and publishing model, helping shape how thought leadership, product launches, campaigns, and market developments come to life through editorial content.

Use content performance, audience insights, and search trends to identify opportunities to improve content discovery, engagement, and impact.

About the team

You will report to the Lead Content Marketing Manager based in London, UK, and be part of the broader IP Global Marketing team, collaborating with product, strategy, sales, and marketing stakeholders across the business.

Hours of Work

This is a permanent, full time position based in London. The role follows a hybrid working model.

Equal employment opportunities

At Clarivate, we are committed to providing equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non-discrimination in all locations.

Clarivate is a global leader in trusted and transformative intelligence. We bring together enriched data, insights, analytics and workflow solutions, grounded in deep domain expertise across the spectrum of knowledge, research and innovation. Whether it's providing insights to transform the water industry or accelerating the delivery of a critical vaccine, our aim is to fuel the world’s greatest breakthroughs by harnessing the power of human ingenuity.

For more information, please visit clarivate.com