Content Manager

Diony; Leeds; Hybrid; GBP 42,000 - 56,000; Full time

Benefits offered by this job

Paid training

Flexible working

35+ paid holidays

Job summary

Diony is seeking a Content Manager in Leeds to lead and deliver high-performing content initiatives across SEO, campaigns, and marketing activity. You will blend strategic planning with hands-on editorial oversight and SEO expertise to deliver multi-channel content that supports client objectives and agency growth.

You will develop integrated content strategies, own end-to-end delivery, and lead client conversations, with a focus on commercial recommendations and measurable performance using GA4

Qualifications

• Proven experience in content management, content strategy, or content marketing.
• Advanced understanding of SEO content strategy and UX.
• Exceptional writing, editing, and content planning skills.
• Commercial awareness with scope control and delivery efficiency.
• Confident in leading client conversations and strategic meetings.
• Proficiency with SEO tools and CMS platforms.

Responsibilities

• Develop and manage integrated content strategies across SEO, website and marketing channels.
• Own content delivery end-to-end across assigned accounts, managing workloads, timelines and budgets.
• Lead client conversations, present insights, pitch strategies and make commercial recommendations.
• Drive SEO content strategy with keyword targeting and performance monitoring via GA4/SEMrush/Ahrefs.
• Oversee creation and optimization of website copy, landing pages, blogs, and thought leadership in WordPress/Shopify.
• Define and enforce tone of voice and messaging across channels and customer journey stages.
• Implement AI and automation to improve efficiency and consistency in content delivery.
• Develop case studies evidencing commercial impact of content strategies.

Skills

Content management

Content strategy

SEO knowledge

Editing/writing

Analytics

Client management

CMS platforms

AI workflows

Tools

GA4

SEMrush

Ahrefs

WordPress

Shopify

Job description

At Diony, we don’t just create content; we build integrated strategies that deliver real business impact. As Content Manager, you will be responsible for leading and delivering high-performing content initiatives across SEO, campaigns, and overarching marketing activity. You will combine your strategic planning skills with hands‑on editorial oversight and SEO expertise to deliver effective multi-channel content experiences that support client objectives and agency growth.

What you’ll do:

Develop and manage integrated content strategies aligned to client and business objectives across SEO, website, and marketing channels.

Own content delivery end-to-end across assigned accounts, effectively managing workloads, timelines, budgets, and resource allocation.

Lead client conversations with confidence, presenting insights, pitching strategies, and making commercial recommendations within the content discipline.

Drive SEO content strategy, executing keyword targeting, search intent mapping, content gap analysis, and performance monitoring via tools like GA4 and SEMrush.

Oversee the creation, editing, and optimisation of website copy, landing pages, blogs, and thought leadership within various CMS platforms (WordPress, Shopify).

Define and enforce tone of voice and messaging guidelines, ensuring brand consistency across all channels and customer journey stages.

Implement AI and automation solutions to improve efficiency, scalability, and consistency across content delivery.

Develop compelling case studies that evidence the commercial impact of your content strategies, from ranking improvements to conversion uplift.

Refine workflows and champion content best practices, elevating the quality and strategic alignment of the agency’s output.

What we’re looking for:

Strong proven experience in content management, content strategy, or content marketing roles.

Advanced understanding of SEO content strategy, website content optimisation, and user experience.

Exceptional writing, editing, and content planning skills with a sharp eye for detail.

Commercial awareness, with a solid grasp of scope control, delivery efficiency, and account profitability.

Confidence in managing client relationships, independently leading strategy meetings, and guiding stakeholders on their content journey.

Proficiency with SEO tools (Google Search Console, GA4, SEMrush, Ahrefs) and CMS platforms.

Strong analytical capabilities, with the ability to interpret performance data and translate insights into actionable recommendations.

Familiarity with AI-assisted content workflows and an appetite for introducing innovative tools to agency processes.

A proactive, organised problem‑solver who can navigate complex workloads and multiple priorities effectively.

What you’ll get:

The opportunity to take true ownership of our content offering, shaping its strategic direction and positioning it as a core growth driver for the agency.

• Competitive benefits including paid training, career development, bonus schemes, flexible working, socials and team events.
• Extra perks: gym / wellbeing memberships, 35+ paid holidays (including your birthday), client commission, referral bonuses, quarterly socials and Flexi Fridays.

Everything you do should reflect Diony’s values of Tenacity, Change, Empathy and Better—challenging convention, embracing innovation, building trusted relationships and continuously striving for better outcomes for our clients, our people and the business.

The Content Manager is responsible for leading and delivering strategic, high-performing content initiatives across SEO, website, marketing, and campaign activity. This role owns content projects end-to-end, ensuring content supports client objectives, drives measurable performance, and aligns with broader marketing and commercial goals.

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