Content Creator Apprenticeship - Level 3 - BBC Studios - Digital Brands - London - EXTEND

BBC; Greater London; On-site; GBP 27,000 - 33,000; Full time

Job summary

BBC Studios Brand Digital in London is offering a Fixed-Term Apprenticeship for 15 months as a Content Creator apprentice. You’ll learn on the job, develop storytelling and digital content skills, and work toward a Level 3 Content Creator apprenticeship with a leading public service broadcaster.

The scheme is aimed at non-graduates and includes hands-on learning, exposure to TikTok, YouTube and other platforms, and opportunities to contribute to trusted BBC content.

Qualifications

• Bring fresh, creative ideas for engaging and reaching new audiences.
• Follow and analyse trends across platforms like TikTok, YouTube and Instagram.
• Be adaptable and versatile across serious and entertaining content.
• Collaborate effectively within a fast-paced team environment.
• Show commitment to self-development and completing the apprenticeship.

Responsibilities

• Play a part in creating high-quality BBC content for audiences.
• Develop storytelling by researching, writing, producing and editing content.
• Create content for social media platforms and select/edit clips from programmes.
• Identify opportunities for short clips, behind-the-scenes moments and talent-led extras.
• Learn from experienced teams and grow your career at the BBC.

Skills

Creative ideas

Audience trends

Adaptable

Team player

Self-development

Job description

Contract Type: Fixed-Term Apprenticeship, Full-time for 15 months

Department: BBC Studios Brand Digital

Location: London - Television Centre

Salary: £24,650 (+£5,441 London Weighting)

This role is advertised as part of our BBC Extend programme for disabled people. To apply for this role you should identify as deaf, disabled or neurodivergent and must meet either: the definition of disability in the Equality Act (2010), or the definition of disability in the Disability Discrimination Act (1995) if applying in Northern Ireland. You’re broadly defined as disabled under both acts if you have a physical or mental impairment that has a substantial and long-term negative or adverse effect on your ability to do normal daily activities. This definition includes both apparent and non-apparent conditions and impairments, and medical conditions such as Cancer, HIV or Multiple Sclerosis.

We are committed to making the process of applying for this role as accessible as possible. If you need to discuss adjustments or access requirements for the application process, or have any questions about our Extend programme, please contact us via the Early Careers Recruitment contact form and choose the ‘Reasonable Adjustments’ option.

The BBC are fully committed to providing workplace adjustments to help eliminate barriers in the workface that disabled people face. To do this, we have our own dedicated BBC Access and Disability Service that provides assessments and support throughout employment with us. If you are successful in applying for this role and require workplace adjustments, we will work with you to get your adjustments in place.

If you’d like more information on BBC Extend, please visit the BBC Extend webpage.

WE ARE BBC STUDIOS

A globally renowned media company borne of the BBC. We make and distribute the world’s most sought-after TV, audio and digital content. Our ambition is to be the home of the most powerful, entertaining, and inspiring stories for people all around the world.

COULD A BBC APPRENTICESHIP BE THE NEXT ROLE FOR YOU?

Join us as an apprentice at the BBC Studios to give yourself the opportunity to kick-start your career in a job you'll love. We’re committed to your skills and talent development. You’ll learn on-the-job, developing your knowledge and skills in an area that interests you, while working towards your apprenticeship qualification with one of our learning providers.

WHY JOIN THIS SCHEME?

The Content Creator apprenticeship is designed to equip you with the skills to create engaging, impactful content across a range of platforms. You’ll learn how to plan and develop creative ideas, research target audiences, and produce audio, visual and written content suitable for different channels.

This hands-on, immersive programme combines practical workshops, interactive sessions, assignments and collaborative group projects. You’ll gain experience in creating, recording and editing video and audio content, while developing your planning, presentation and pitching skills. The scheme also provides a foundation in photography and imaging, social media and search engine optimisation (SEO), and website creation, giving you a broad understanding of modern digital content production.

Want to find out more? Watch recordings from our webinar series on our Life at the BBC YouTube playlist to learn more about this scheme and other opportunities we offer, and hear from current apprentices about their experiences.

WHY JOIN THE TEAM?

BBC Studios Digital are a content creation and publishing team, who manage the digital accounts of some of the world’s best loved entertainment brands including Bluey, Top Gear, Doctor Who and BBC Earth. This role would sit within the Digital Content team, who are responsible for content development and production across all digital platforms. We commission original pieces, respond to commercial branded briefs, and produce over 12,000 pieces of written, graphic, and video content per year.

YOUR KEY RESPONSIBILITIES AND IMPACT

As a Content Creator apprentice, this is brilliant opportunity to learn, grow, and contribute – you could expect to:

• Play a part in creating trusted, high-quality content for BBC audiences.
• Grow your storytelling skills through hands-on experience researching, writing, producing and editing content on a range of subjects.
• Develop your digital content skills by monitoring audience trends and creating content for social media platforms, including selecting and editing clips from programmes for use on social media platforms.
• Spot opportunities for digital content, including short clips, behind-the-scenes moments, interviews and talent‑led extras.
• Learn from experienced professionals, collaborate with expert teams and develop your career at the world's largest public service broadcaster.

You’ll study for your industry recognised apprenticeship qualification, learning both on and off the job. This means that as well as learning on your placement at the BBC, you’ll also attend learning blocks (up to a week at a time) with our learning provider, working towards an industry recognised apprenticeship qualification - Level 3 Content Creator.

Learning blocks will be a mixture of in-person and virtual delivery, including attending instructor-led workships, tutorial sessions, presentations and group work.

For more information on what you will study during the scheme, please see the Content Creator apprenticeship standard.

YOUR SKILLS AND ELIGIBILITY

We’re interested in your passion for working at the BBC and your enthusiasm for delivering world-class content and operational excellence to our audiences. We’re not focused on your qualifications; instead, we look for potential and offer you the opportunity to apply your transferable strengths and experience to work in different ways.

If you can bring some of these skills and experiences, along with transferable strengths, we’d love to hear from you and encourage you to apply:

• Bring fresh, creative ideas for engaging and reaching new audiences.
• A genuine consumer of content who follows what is happening across platforms like TikTok, YouTube and Instagram.
• Adaptable and versatile, able to switch between serious, issue‑based content and fun, high-energy entertainment.
• A collaborative team player who is organised, motivated, adaptable and thrive in a fast-paced environment.
• Passionate about your own self-development, showing the discipline and commitment required to complete the apprenticeship.

This scheme is aimed at non-graduates. If you have a degree and you’re interested in similar roles at the BBC, we recommend applying for jobs at the BBC careers site or having a look at our other apprenticeship schemes.

ELIGIBILITY CRITERIA

To be eligible for an apprenticeship at the BBC, you must:

• Identify as disabled under the Equality Act (2010).
• Be 18 years old or over by the time the apprenticeship begins in September 2027.
• Have lived in the UK continuously for the last three years prior to the start of the apprenticeship.
• Be legally eligible to work full-time in the UK for the entire duration of the apprenticeship.
• Not currently be enrolled in another apprenticeship programme, whether with the BBC or another organisation.
• No prior learning is required to apply.
• If you already have relevant experience or qualifications, your individual learning plan may be adjusted to reflect this – meaning you could complete your apprenticeship in less time.

For candidates under the age of 19 years at 8th September 2027: To complete the apprenticeship, you must have achieved Maths and English GCSE at Grade 4/C or above or National 5 (Scotland) at C or Functional Skills Level 2 or equivalent qualification. If you have not achieved these qualifications by the start of your apprenticeship, you will be required to achieve Functional Skills Level 2 before the end of your apprenticeship when you take your end-point assessment.