Content Creator

Brunswick Moviebowl; Derry/Londonderry; On-site; GBP 25,000 - 35,000; Full time

Job summary

Brunswick Moviebowl is looking for a Content Creator to enhance our online presence and engage with our audience through captivating storytelling and social media strategies. The ideal candidate will design and deliver content that aligns with business goals, manage online communities, and optimize content for performance. Must have strong analytical skills, community management experience, and proficiency in content tools like Canva and Adobe Creative Suite. Join us in making an impact through creative content that resonates with our audience.

Qualifications

• Deep platform expertise with an instinct for what works natively across different channels.
• Strong analytical skills, with the ability to interpret data and optimise content strategies.
• Excellent community management skills, with the ability to spark conversation and respond authentically.

Responsibilities

• Design and deliver engaging content that reflects the Brunswick Moviebowl brand.
• Manage online presence and capture engaging photo and video content.
• Track performance analytics and optimise content formats for engagement and ROI.

Skills

Social media expertise

Analytical skills

Community management

Creative flair

Project management

Design skills

Tools

Canva

Adobe Creative Suite

Job description

We’re on the hunt for a Content Creator to join our small team. As a Content Creator you will be responsible for designing and delivering engaging content and creative storytelling that reflects the Brunswick Moviebowl brand, building audience connections and supporting business goals.

This role is perfect for someone who lives and breathes social media, adores hospitality, and knows exactly how to create content that makes people stop scrolling and start booking.

You’ll manage our online presence, capture engaging photo and video content, and help bring our events and experiences to life.

You’ll own the social calendar, making sure content not only looks great but hits our commercial goals too establishing platform specific KIPs, focusing on what truly delivers results whilst ensuring that content is purposeful rather than just plentiful.

Create short-form and long-form video content tailored to all social media platforms (eg. Meta, Instagram, Tik Tok and website)

Repurpose content into graphics, stories, carousels, and short video cuts for daily posting

Actively manage and grow Brunswick Moviebowl’s online communities, sparking conversations, engaging with fans, and moderating discussions to maintain a positive environment

Track performance analytics and optimise content formats for reach, engagement and ROI

Collaborate with management, department managers, sales & reservations to align content and campaigns with business goals/outcomes

Define not just what gets posted, but why, how, when, and to whom

Build a unified structure for channel priorities, including purpose, role, and audience mapping

Drive platform growth through entertainment-first, data-led content, mastering formats and reward loops

Deliver actionable insights on platform algorithms to shape creative and editorial decisions

Design and produce hardcopy marketing materials including posters, menus, signate etc

Measure success by business impact; acquisition, retention, conversion, sales, brand affinity and cultural relevance

Build efficient workflows for scheduling, posting, and reporting that support both speed and quality

Run content calendars end-to-end: scheduling, posting, testing, optimising and reporting

Must-Haves

• Deep platform expertise with an instinct for what works natively across different channels
• Understanding visual aesthetics, layout, and branding. Specifically social media reel transitions that enhance engagement and views.
• Strong analytical skills, with the ability to interpret data, extract insights, and optimise content strategies
• Creative flair and cultural awareness, understanding how to translate ideas/narratives into formats that evoke emotion and capture attention
• Excellent community management skills: sparking conversation, responding authentically, and moderating with judgement
• Strong project management skills – able to balance multiple platforms, timelines and content streams simultaneously
• Entrepreneurial, proactive, and goal driven with a bias for action
• Collaborative working style, thriving at the intersection of creative, content, and growth
• Understanding algorithms, trends, and best practices to create the best possible content for each platform
• Strong design and editing skills (Canva, CapCut, or Adobe Creative Suite) with a solid understanding of branding, tone, and visual storytelling

Nice-to-Haves

• Previous proven experience running business social media accounts in a similar industry
• Proficiency using & managing various types of equipment such as DSLR cameras, Go-Pros, Time Lapse Cameras.
• Proficient knowledge & experience of using photo editing software such as: Adobe Creative Suite (Premiere, Photoshop, After Effects) Final Cut Pro, Avid, CapCut, Canva
• Tailored to successful candidate dependent on proven experience